''IF IT'S HIP, IT'S ART''''IF IT'S HIP, IT'S ART''

THE CUSTOMER DECISION JOURNEY

Presented by : Clémentine Dubas

www.museumhotel.co.nz/www.museumhotel.co.nz/

Part 1Part 1

It shifts perceptions and sparks encounters that aren't always possible in a fast-moving and segmented society.

It offers exhibitions of modern paintings

Artists reinterpret the simple act of sharing food and drink

What you need to know

Art is no longer the concern of the expert

Art becomes less abstract

Part 2Part 2

Some provides a new real artistic experience

Customer can choose the painting they want to see in their room

What you need to know

Parternship with renowned designer

ObjectivesObjectives

OriginalOriginal

FunFun

Inter-culturalInter-cultural

RewardingRewarding

Offers prospectOffers prospect

FashionFashion

Those who want to democratize culture and make it accessible to all

The art afficionados

Those who seek relaxation into the effects of art

Target CustomerTarget Customer

Art has an undeniable impact on sensitivity

Provide this new experience to the customer will improve their cultural and cross-cultural knowledge