Post on 08-Aug-2015
Customer centred design
Arriving at a solution via a deep understanding of customer (users) needs and expectations
Is an approach to design
the design of anything
The client says“I want to include a radio”
Initial look at the environment from a users perspective agrees “they need a radio”
The user gets…….
uxweek2007.adaptivepath.com/slides/uxweek-slides_derouchey_learning_ixd_from_everyday_objects_notes.pdf
The client says“I want to have electronic petrol bowsers”
Initial look at the environment from a users perspective agrees “they want electronic petrol
bowsers” & looks at the language users needThe user gets ……
uxweek2007.adaptivepath.com/slides/uxweek-slides_derouchey_learning_ixd_from_everyday_objects_notes.pdf
Customer centred design
Looks at The environment
the language & the use of something from
USERS perspective
The client says“I want to make it easier for users to find a car park”
UCD looks at The environment
The languageAnd the use
From the users perspective
The user gets……..
uxweek2007.adaptivepath.com/slides/uxweek-slides_derouchey_learning_ixd_from_everyday_objects_notes.pdf
It is not “I” ..
• What would I do if it where me…• I wouldn’t want that….• Personally I think that ….• I hate it when…