Post on 28-Dec-2015
Corporate Social Responsibility
Kimberley NeySVP Marketing, Communications & CSR
Who we are…
Total Assets $0.5
billion
$1.2
billion
$1.7
billion
Members 45,000 105,000 150,00
0
Employees 230 370 600
Branches 10 14 24
ABMs 10 71 81
Canadian Attitude
Canadian Democracy
and Corporate
Accountability
Commission
Research Report
•72% say business 72% say business
should pursue social should pursue social
responsibilityresponsibility
•70% state 70% state
responsibility lies on responsibility lies on
executivesexecutives
•Majority want Majority want
pensions invested in pensions invested in
socially responsible socially responsible
companiescompanies
Alterna’s CSR Pillars•Financial Literacy
•Community Economic Development
•Accountability
•Environmental Sustainability
•Philanthropy
Financial Literacy
“Members
Making
Informed
Choices”
Community Economic Development
Micro Loan Programs
• Community Micro
Loan Program
• Immigrant
Employment Loan
Program
Supporting Small Business
•Small Business Small Business
LendingLending
•Small Biz Small Biz
NewslettersNewsletters
•Display AreaDisplay Area
•Info FairInfo Fair
•Developmental Developmental
ForumsForums
Non Profit Support
•CHIP CHIP
ProgramProgram
•Non-profit Non-profit
Account Account
ServicesServices
Community Builder Mortgage
A Win, Win, Win!!
•Groups Win;
• Supporters Win;
• Credit Union Wins!!
Philanthropy
Imagine Imagine
CampaignCampaign
Spare Spare
Change Change
ProgramProgram
Sponsorships
““Events that bring people Events that bring people
together are vital for the together are vital for the
health of communities.”health of communities.”
Employee Involvement
““We are thankful that We are thankful that
our staff embrace our staff embrace
the ethic of social the ethic of social
responsibility responsibility
wholeheartedly”wholeheartedly”
Accountability
Environmental Sustainability•Community Partnerships
•Member Education Forums
•Carbon Neutral AGM
•Commercial Lending
•Milestones
Questions?