Cookman final presentation

Post on 22-Aug-2015

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Transcript of Cookman final presentation

Truffle Mac

HOME PAGE

Just swipe.

Built-In Sharing

Trending Recipes

Hattie B’s Hot Chicken

Monnell’s Cheese Grits

Edley’s Pork Nachos

76% enjoy cooking their own meals.

89% want to learn to cook more.

54% would rather cook a meal at home.

Market Analysis

Skeptics & Traditionalists: ~71 million

60%

Addressable Market/Pragmatists: ~41 million

35%

5% Primary Market/Innovators

& Change Agents: ~6 million

Pote

ntial

100

% Americans w/ Smartphones:

118 million

The Social Media Phenomenon

Market Validation

America’s “Foodie” Craze

53% of Millennials

MARKET ADOPTION

Recipe Apps Social Media

COMPETITION

Meet the Team

CEO – William McGee COO – O’Neill Dewey CMO – Alana Mann CFO – Sumit Shukla

– Madey Laird Industry Analyst – Evan Buhler

?CTO—For Hire

?Head Chef—For Hire

Business Model

Advertising Data Monetization Strategic Partnerships

Salary Marketing

Maintenance Development

Effortless cooking Share-ability Swipe-ability

Great Recipes

BUSINESS MODEL

Revenue Cost Customer Value

Financial Summary

$(1)

$-

$1

$2

$3

$4

$5

$6

$7

$8

2015 2016 2017 2018 2019

Milli

ons Revenue

Users Net Income

Ask: $250,000 for 17.5% Equity

Valuation: $10 Million by Year 5

Return: 524%

“Cookman is for everyone. Delicious meals within the comfort of your home prepared by our favorite cook, you.” -CEO, William