Communication DNA®

Enhancing Communication

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Communication Transforms Relationships

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About the Communication DNA Process

An objective framework for understanding our own communication style and learning how to adapt to the

style of others for building sound relationships and improving life, financial and business decisions.

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The Communication DNA Profile

The Communication DNA® Profile provides detailed insights into:

1. How different people wish to be communicated with by others; and2. Their preferences for how they want products and services provided to them.

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Who Should Complete a Communication DNA Profile?

• All Individuals

• Clients and Prospects

• Advisors, Coaches, Consultants

• Couple compatibility

• Family Members

• Business Partners

• Leaders and Teams

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The Benefits of Understanding Communication Styles

• Communicate with others on their terms

• Navigate differences more easily

• Minimize misunderstandings which get in the way of decisions

• Improved relationships based on greater trust

• Connect more quickly with people

• Ability to better meet a person’s needs

• Tailor information flows to different personalities

• Build powerful marketing data for your business

• Increased revenues

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Goal Setter Life Style Builder

Information Gatherer

Stabilizer

Status,

Affluence &

Fun

Analysis &

Tangible

Opportu

nities

Stabili

ty an

d

Safety

4 Primary Communication Styles

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4 Primary Communication Styles

Style Communicate Life NeedFinancial Approach

RiskApproach

Service Delivery

Meeting Conduct

Information

Requirement

Relationship

Management

Learning Style

Goal Setter

Options, Bottom line,

Directly, Returns

InfluenceGoal

DrivenPresent

Risk/Reward Quick Pace

Formal Big PictureProvide

ContactsLeft Brain/Visionary

Lifestyle Builder

Verbally, Openly, Broad

Facts, Enthusiasm

LifestyleSpending

PlansSet

Boundaries Interactive Fun Graphics

Social Events

Right Brain/

Intuitive

StabilizerCalmly, Softly,

Feelings, Emotions

SecurityMaintainStability

Focus On Certainties

Regular Communicatio

nRelaxed Instructions Education

Right Brain/

Sensory

Information

Gatherer

Facts, Close Ended,

Specifics, Transparency

KnowledgeFollow

BudgetsMinimize

Risks Reliable

Structured

Research NewslettersLeft Brain/ Tangible

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The Goal Setter

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The Lifestyle Builder

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The Stabilizer

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The Information Gatherer

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Next Steps

Complete a Financial DNA or Business DNA profile to gain deeper insights intoyour behavioral style to improve the integration of your behavior, life,relationships, finances and career.

Use these profiles and participate in the following Programs:

• Wealth Mentoring• Couple Compatibility• Family Meetings• Entrepreneur Success Programs• Executive Life Balance• Youth Development• Business Consulting• Advisor, Coach and Consultant Training

Communication DNA®

Email: inquiries@communicationdna.com

Visit us at: www.communicationdna.com