BrandZ Top 50 Most Valuable Indian Brands 2015 Infographic

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Transcript of BrandZ Top 50 Most Valuable Indian Brands 2015 Infographic

TOP 10 BRANDS

TOP 10 RISERS

TOP 10 IN BRAND CONTRIBUTION

Eight of Top 10 brands were banks or automobiles.

Brand contribution leaders came from diverse categories.

The strong got stronger.

Food & Drink 12% of the India Top 50 total value

10%

Automobiles 12% of the India Top 50 total value

27%

Telecom Providers 15% of the India Top 50 total value

21%

Auto Aftermarket 5% of the India Top 50 total value

28%

FINANCIAL SERVICES, HOME AND PERSONAL CARE LEAD BRAND VALUE GROWTH

Financial Services

41% of the India Top 50 total value

49%

% Change in Sector Brand Value

32%

Home and Personal Care 15% of the India Top 50 total value

$9.4 Bil.3

NEWCOMERS

BRANDZ™ INDIA TOP 50 GROWS IN BRAND VALUE

33%US$ 69.6 Bil.

(2014)

US$ 92.2 Bil. (2015)

72%Rank 46

Brand Value $469 Mil.

69%Rank 44

Brand Value $502 Mil.

61%Rank 22

Brand Value $1.2 Bil.

49%Rank 31

Brand Value $759 Mil.

% Change in Brand Value

46%Rank 13

Brand Value $1.5 Bil.

45%Rank 4

Brand Value $5.1 Bil.

45%Rank 40

Brand Value $531 Mil.

44%Rank 26

Brand Value $1.1 Bil.

44%Rank 35

Brand Value $648 Mil.

August 2014 July 2015

BRANDZ™ INDIA TOP 50 PORTFOLIO OUTPERFORMS SENSEX INDIA

20%

15%

10%

5%

0%

-5%

BrandZ™ India Top 50 Portfolio SENSEX India

1.5%

18.6%

Brand contribution measures the influence of brand alone on financial value, on a scale of 1 to 5, 5 highest.

5

4

Personal CarePaints

Home CareLubricants

Paints

Food and Dairy

Food and Dairy

BanksHome Care

Alcohol

TOP50 1 2 3 4 5 7 8 9 10 11 12 13 14

1516

1718

1920

2122

2324

25

2739 28

40

29

41

30

42

31

43

32

44

33

45

34

46

35

47

36

48

37

49

38

506

26

54%

Rank 10Brand Value $2.3 Bil.

Brand Contribution

Index

Brand Contribution Index

$12.6 Bil.1

Banks Banks

$5.1 Bil.4

Banks

$2.5 Bil.8

Banks

Rank 8Brand Value $2.5 Bil.

Banks

Rank 36Brand Value $645 Mil.

Banks

Rank 37Brand Value $630 Mil.

Tires

MRF

$2.4 Bil.9

Banks

$3.9 Bil.5

Paints

$3.4 Bil.6

Automobiles

$2.9 Bil.7

Automobiles

$2.3 Bil.

10

Automobiles

Rank 50Brand Value $403 Mil.Automobiles

$11.0 Bil.2

Telecom Providers

Rate exceeds the growth of the Global Top 100 for every year since the launch of the Global BrandZ™ rankings a decade ago.

Source: BrandZ™ / Millward Brown

Download the full report at www.brandz.com