Brandvertisor.com pitch deck #3 - Transparency Advertising Marketplace

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Transcript of Brandvertisor.com pitch deck #3 - Transparency Advertising Marketplace

Nedko M. Nedkovnedkovbg@gmail.com+359 888 419848

TeamTeam

Nedko Nedkov, CEONedko Nedkov, CEOMarketing.PR.B2B.Marketing.PR.B2B.

Petar Telbiyski, CTOPetar Telbiyski, CTODevelopment. Front End. Development. Front End.

Transparency in advertising. Where traffic comes from?

How to find the best publisher to put ads on?

How to start with Programmatic Buying & RTB advertising?

Problem / OpportunityProblem / Opportunity

Investor Pitch Deck OutlineSolutionSolution

Market Size & ValidationMarket Size & Validation

Advertising agencies in US: Advertising agencies in US: 65, 02765, 027IbisworldIbisworld18 % of SEO Experts moved to paid traffic in 201518 % of SEO Experts moved to paid traffic in 2015

zzzBusiness ModelBusiness Model10 % fixed commission10 % fixed commission

Brandvertisor Synchronization:Inventory Fill Rate: 100%

Direct Advertising SalesRTB : OpenX, DoubleClickPubMatic, Rubicon

Customer Acquisition Channels:Google SEO Traffic:100k indexed pages: 1% CTRB2B Mailing: 1.8% convertMarketing Forums: 300 % ROI

CompetitionCompetition

B2B Ads MarketplaceCharges 15% on RTB

B2C Ads MarketplaceCharges 25% on Ad Sale

Publishers

Advertisers

B2CB2B

Competitive AdvantageCompetitive Advantage

Advertiser Segment : B2B & B2CAdvertiser Segment : B2B & B2C

Publisher Segment: MonetizationPublisher Segment: Monetization