Brand Establishment & Promotion In 7 Steps

Post on 13-Apr-2017

103 views 0 download

Transcript of Brand Establishment & Promotion In 7 Steps

ESTABLISH YOUR BRAND

S P E N D   T I M E   C O M I N G   U P   W I T H   A   N A M E   T H A TP O P S   A N D   S T A N D S   O U T .  

CREATE YOUR BRANDIDENTITY

C R E A T E   A   L O G O / D E S I G N   T H A T   S T A N D S   O U TA N D   W I L L   A L L O W   F O R

BRAND RECOGNITION

Think of Nike's infamous checkmark logo. Instantly recognizable, right?

BRAND IDENTITYRESOURCE OPTIONS

M O S T   O F   U S   A R E N ' T   G R A P H I C   D E S I G N E RG U R U S ,   A N D   W E   N E E D   S O M E O N E   O R   S O M E

S O R T   O F   T O O L   T O   C R E A T E   T H I S   F O R   U S !

L E T ' S   G O   O V E R   T H E S E   2   T O O L S   T O   H E L P   U S

1) FIVERR

2) CANVA

1) FIVERR

T H E   F I R S T   T O O L   I S   F I V E R R .   A   $ 5   D I G I T A LM A R K E T P L A C E   I N   W H I C H   Y O U   C A N   H I R E   AG R A P H I C   D E S I G N E R   T O   C R E A T E   A   C A T C H Y

L O G O   F O R   Y O U !

2) CANVA

C A N V A   I S   A N   A M A Z I N G   O N L I N E   T O O L   I NW H I C H   Y O U   C A N   C R E A T E   A L L   S O R T S   O F

G R A P H I C S ,   R A N G I N G   F R O M   S O C I A L   M E D I AG R A P H I C S ,   T O   A L B U M   C O V E R S   &   M O R E !  

( I N C L U D I N G   T H I S   P R E S E N T A T I O N ! )

ESTABLISH YOURDOMAIN + HOSTING

N O W   Y O U   W A N T   T O   F I R M L Y   S E T U P   Y O U RW E B S I T E   &   H O S T I N G .   M O S T   D O M A I N   &

H O S T I N G   P A C K A G E S   A R E   W E L L   U N D E R   $ 2 0

SHOUTMELOUDS GUIDE TO SETTING UP YOUR WORDPRESS SITE

CREATE YOURCONTENT

Next, you're going to want to flesh out yourentire website with content. Generally, It's good to have

about 10 or so pieces of content to fill your website with soit looks fleshed out

FLESH OUT YOURWEBSITE PT 2

Y O U ' V E   P R O B A B L Y   G O T   Y O U R   W E B S I T E   A L LS E T U P ,   B U T   B E F O R E   W E   G E T   V I S I T O R S   C O M I N G

T O   Y O U R   W E B S I T E   W E   N E E D   T O   M A K E   S U R E :

-layout all setup with buttons, pages and banner/footerall correctly setup.

-all links on all pages are working as intended

-If using WP, all necessary plugins are activated andworking as intended

-advertising is setup accordingly: Ads in proper placeswith proper affiliate links and tracking set up

Also, don’t forget to go ahead andcreate all the necessary socialmedia accounts, etc. for your

brand and point them all back toyour website where you can enterin the details of your website. Allbusinesses have a strong social

media presence and it’s whatyou’re going to need.

P R O M O T E   Y O U R   W O R K   T O   T H E   F O L L O W I N GS O U R C E S :

PROMOTE!

–Business Facebook Page­Twitter Account

­Google+ Communities­LinkedIn­Pinterest

­Convert Article to Slideshow forSlideShare

­Create a YouTube Video of your Article­Instagram­Flickr

­StumbleUpon

­Promote Your Work to a Blogger Page­FourSquare

­Quora­Gravatar­Disqus­Digg­Reddit

­SoundCloud (Create an Podcast of yourarticles)­Delicious

D O N ' T   F O R G E T   T H E   F O L L O W I N G :

REMEMBER

* USE RELEVANT HASHTAGS

*FOLLOW PEOPLE RELEVANT IN YOURNICHE

*ENGAGE WITH YOUR AUDIENCE ANDPEOPLE IN YOUR NICHE

*CREATE HIGH QUALITY ANDENGAGING CONTENT

C H E C K   O U T   M O R E   A M A Z I N GC O N T E N T  

O N   M A R K E T H Y D R A . C O MB E L O W !

END

http://www.markethydra.com