BY: Engr. Vernon Joseph M. Go, (CBS) Cebu Bloggers Society, Inc. – Presidentwww.vernongo.com

“Blog Ta Bai! University Nata!: Blogging towards making a living. Towards

promoting the newly – inaugurated CIT University.”

Blogging Perspectives: Driving Traffic to yourself, and

Making Money through Blogs

Lecture Overview

What is a blog, again?Interesting Facts about BloggingWhat it takes to be a bloggerPotential of bloggingDriving TrafficMake MoneyOthers

What is a blog, again?

A blog is a website but in a journal format, personal in-tone and arranged in reverse

chronological order.

While traditional website usually has category or sections and formal in its

presentation.

Interesting facts on Blogging

As of December 2007, blog search engine technorati was tracking more

than 112,000,000 blogs, with an estimated 120,000 new ones everyday.

Interesting facts on Blogging

To date, there are more than 5000 blogs in the Philippines according to topblogs.com.ph and close to almost 1000 active blos listed in ratified.org

Interesting facts on Blogging

In 2009 and 2010 in the Philippines, blogging and web 2.0 Technologies had

a drastic increase of usage due to disasters and the recent May 2010

Elections.

What it takes to be a blogger?

A blogger’s Mind by Vernon Go (www.vernongo.com)

Potential of Blogging

Driving Traffic

• Driving Traffic SECRET

• Niche Blogging

• Social Networking

• SEO

• Others

The Secret is Simple but complicated:

CONTENT IS KING

Driving Traffic

Driving Traffic

What

is a

Niche

Blog?

Driving TrafficSocial

Networking

Driving Traffic

SEO – Search Engine Optimization

• Social Bookmarking

• Keyword Density

• Online/Internet Marketing

• Others

• Google it

Driving Traffic

SEO

Sample

1

Driving Traffic

SEO Sample

2

Or Join

Sponsor / Create

Driving Traffic

Contests

CONTENT IS STILL KING

How to make money?

How to make money?

• Advertisements

• Services

• Sponsored posts

• Reviews

• Make Money Myths

• Other perks

Pay per Click

Google Adsense

Google Adsense / Text Link

Ad

In-post Text link

/keyword Ads

(Infolinks)

Referral (Adgitize)

Commission Based Ads

Commission Based

(Amazon)

Direct Ad banners

(Time based)

Make Money Myths

• It’s FAST!!!!

• It’s Easy!!!!

• I don’t have time.

• The internet is too crowded!!

• You Earn lots of cash!

• Follow an expert?

• It’s not for me…

Other Perks

Other Perks

Other Perks

Sources:

www.zdiaz.comwww.bloggingfromhome.com

www.batangyagit.comwww.riajose.comwww.flaircandy.com

www.rodeliolagahit.com

www.vernongo.com

Thank You Very Much!

Don’t forget to visit www.vernongo.com

and “Like My Page“ in Facebook

and CBS XD