Back to the Basic with Social Media Marketing - ASE 09

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This is my presentation from Affiliate Summit East that took place on August 9-11, 2009 at the Hilton in New York City. Social Media Marketing for Affiliates Learn from some of the top Social Media Marketers, how you can use social media to build links, drive traffic, and increase your site’s visibility.

Transcript of Back to the Basic with Social Media Marketing - ASE 09

Your User Name
Patrick, can you make this text really pop, and use images of crowds/computery stuff behind for the graphic?

• With all the new sites/mediums, make sure you use what works for you

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• Experiment, test & try new things

• But, don’t get caught up in the hype– If something isn’t working for

you, don’t waste all your time there

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• Balance

What works for you?

Examples:• Facebook Pages vs. Facebook Groups• Micro-Blogging vs. Forums• Flickr Groups vs. Wiki’s

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• Strategy– Join communities and participate– You get out what you put in

• Be active• Be helpful• Provide good content• Don’t be overly self-promotional• Be a genuine member

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• Strategy– Work to hit your goals for set

medium• “Don’t use Twitter just to

tweet”

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If you could insert an image of a total douche expert (might not be possible) but like the stereotypical "social media expert" - If not, just a map or blueprint would be cool

• Mix Twitter w/ Blogs• YouTube channels on Facebook• Flickr in your blog• Promote blog posts that link to you

Mix it all up, get good engagement.

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Patrick, can you make this text really pop, and use images of crowds/computery stuff behind for the graphic?
Your User Name
Patrick, can you make this text really pop, and use images of crowds/computery stuff behind for the graphic?
Your User Name
Patrick, can you make this text really pop, and use images of crowds/computery stuff behind for the graphic?
Your User Name
Patrick, can you make this text really pop, and use images of crowds/computery stuff behind for the graphic?
Your User Name
Patrick, can you make this text really pop, and use images of crowds/computery stuff behind for the graphic?
Your User Name
Patrick, can you make this text really pop, and use images of crowds/computery stuff behind for the graphic?
Your User Name
Patrick, can you make this text really pop, and use images of crowds/computery stuff behind for the graphic?
Your User Name
Patrick, can you make this text really pop, and use images of crowds/computery stuff behind for the graphic?
Your User Name
Patrick, can you make this text really pop, and use images of crowds/computery stuff behind for the graphic?

Niche social news sites are great for gaining a targeted audience & building relevant links.

Pick sites that match your niche & become a contributor.

Smaller communities mean its easier to reach homepage.

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Add "You are Here" to the top post
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For all these examples, can you grab the logos, and make the arrows look very similar to Digg option?
Your User Name
Add "You are Here" to the top post
Your User Name
For all these examples, can you grab the logos, and make the arrows look very similar to Digg option?
Your User Name
Add "You are Here" to the top post
Your User Name
Add "You are Here" to the top post
Your User Name
Add "You are Here" to the top post

• Some smaller sites that may work for you

• Tip’d - Finance

• Feed The Bull – Investing

• Motley Fool Caps –Small Cap Investing

• Value Investing News - Investing

• Pfbuzz – Personal Finance

• Real Estate Voices: Real Estate

• Sphinn – Internet Marketing

• Killer Startups – New Biz

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Place Logos in the right hand side and make "business" fairly large

• Dealspl.us - Deals

• iliketotallyloveit- Cool Products

• Dealigg -Deals

• ThisNext - Recommended Products

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Place Logos in the right hand side and make "commerce" fairly large

• ArmchairGM: General Sports

• BallHype – General Sports

• Yardbarker – General Sports

• AutoSpies - Auto

• N4G – Gaming News

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• Design Float: - Design

• PhotographyVoter - Photography

• Pixel Groovy - Design Tuts

• Design Bump - Design

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Place Logos in the right hand side and make "arts & Culture" fairly large

• DZone - Programing

• dotNet Kicks - .NET programming

• Tweako - Computing

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• ShowHype - Celebrity News

• VideoSift - Unique Videos

• Linkinn – Entertaining Media

• WeHeartGossip – Celeb news

• Plime – General Entertainment

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Place Logos in the right hand side and make "entertainment/celebrity" fairly large

• Kirtsy - Women’s News

• Stylehive -Style bookmarking

• Chictini – Woman’s Style

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• Care2 – Better world

• EcoURLS – Environment

• Mind BodyGreen – Green living

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• Test to find what works

• Scrap what doesn’t

• Be active & helpful in communities

• Leverage different social sites

• Go niche

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