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Talk

Art of StartBased on Guy Kawasaki’s – Art of Start and Eric Ries - Lean Startup

Senthil Kumar Doraiswamy

Art of StartLean

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1. Art of Starting• Make Meaning• Make Mantra• Get Going• Find a Few Soulmates• External MAT

NONO

Just

2. Art of Positioning

• What do you do?• Positive – No War• Polarise • Pivot

3. Art of Pitching• Ask - So What?• Observe 10/20/30 Rules• Stay at 1000 ft• Pitch Constantly

4. Art of Business Plan• Do you need one?• Pitch, then Plan• Right Data• Write Deliberate

5. Art of Bootstrapping• Manage the Cash flow• Service vs Product• Forget the “Proven Team”• Ship First- MVP

6. Art of Recruiting• Hire “A” player• Hire “Infected” People• Understand Demand–Supply• Apply Shopping Center Test

Thanks