ThermoShieldProtecting hair against

thermal damage

Thermal treatments

Extreme temperatures cause moisture inside the hair fibers to

rapidly evaporate, leading to bubbling and cracking of the

cuticles.

Thermal damage

- Loss of water content

- Alteration in cuticular structure

- Changes in mechanical properties

ThermoShield

Through an exclusive mechanism of action, ThermoShield

protects hair against thermal damage without compromising

styling.

How it worksinside hair fiber

ThermoShield traps water inside hair fibers.

How it worksoutside hair fiber

ThermoShield forms a thermal barrier.

Heat-protecting effect

ThermoShield prevents thermal damage.

Evaluation

200-220ºC

Control

Placebo

Leave on

2% ThermoShield

Evaluation of water content

Control Placebo ThermoShield

7,10% 7,38% 9,19%*

Hair tresses were flat ironed 10 times at 220ºC. The process was repeated 3 times.

* Different from control and placebo (P<0.01).

Evaluation of water content

ThermoShield

9,19%*

Hair tresses were flat ironed 10 times at 220ºC. The process was repeated 3 times.

* Different from control and placebo (P<0.01).

Maintains hair 24% more

hydrated

Maintenance of hair temperature

109ºC 114ºC 96ºC*

Control Placebo ThermoShield

Hair tresses were flat ironed 10 times at 200ºC.

* Different from control and placebo (P<0.01).

Maintenance of hair temperature

109ºC 114ºC96ºC*

ThermoShield

Hair tresses were flat ironed 10 times at 200ºC.

* Different from control and placebo (P<0.01).

Keeps hair 18ºC colder.

Maintenance of hair temperature

101ºC 90ºC* 87ºC*

Control Bench ThermoShield

Hair tresses were flat ironed 10 times at 200ºC.

* Different from control (P<0.01).

Maintenance of hair temperature

87ºC*

ThermoShield

Hair tresses were flat ironed 10 times at 200ºC.

* Different from control (P<0.01).

Keeps hair 14ºC colder.

Evaluation of hair surface

Placebo

ThermoShield

Hair tresses were flat ironed 10 times at 220ºC. The process was repeated 3 times.

Evaluation of hair straightening

0

2

4

6

8

10

12

14

16

18

After 24h

Str

aigh

t effect

(Diff

ere

nce

in r

ela

tion t

o initia

l

valu

es)

Placebo ThermoShield

Hair 23% straightener*

Hair tresses were flat ironed 10 times at 200ºC.

* Different from placebo (P<0.01).

(60% RH, 25ºC)

Benefits

• Forms a thermal barrier

• Entraps 24% more water inside hair

• Coats and protects hair from thermal damage

• Maintains hair temperature 16% lower, preventing overheating

• Preserves cuticle integrity

• Improves straight effect by 23% after 24h

ThermoShield

Application

• Leave on and finishing products

• 2%

Stability and compatibility

ThermoShield is water dispersible and must be incorporated at the end of

the formulation, below 40ºC.

INCI

Water (and) Polyquaternium-7 (and) Panthenol (and) Fibroin (and) Sericin

(and) Hydroxypropyl Starch Phosphate.