“Become a friend of your child”

– educational tool for parents

Anna Rywczyńska

NASK

Polish Safer Internet Centre Coordinator

• „Become a friend of your child” is the educational project prepared

by NASK within Safer Internet framework on March 2012.

• The new campaign concerns the problem of the obstacles that

parents encounter while trying to meet the virtual environment of a

child and how difficult it is to “connect generations” in the era of new

media. The tool is dedicated to parents of primary school children.

• The educational material consists of five animated cartoons which

depicts Internet related issues that may be faced in daily parental life

such as: dangerous contacts, malicious online content, parental

control programs, balance between online and offline child’s activity

and the approach to the new technologies.

• The campaign is kept in a funny, vivid and entertaining formula and the goal is to make the parents more familiar with the virtual habits of their children and thus to understand them better

• Together with five movies the leaflets with series of the pieces of advices for parents will be disseminated.

• Parents are one of the most difficult target to be reached – that's why the idea is to disseminate educational packages at companies through HR Departments and through Intranets.

http://www.youtube.com/playlist?list=PLF8

DA0C4E37763A04&feature=view_all

Thank you