Aggregator 2.0 - A Business Quiz

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Transcript of Aggregator 2.0 - A Business Quiz

A g g r e g a t o r 2 . 0 A Business Quiz

By – Virendra Mathur

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On pounce . • 19 Questions

• The points on pounce are +15/-15 .• Each team is allowed to take 2 power-play chances where by they will play

for +20/-20• A common rule applicable to all while the rounds proceed is this :

2 wrong pounces = 1 power-play cut

Have fun !

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2014 Pulitzer Prize for Investigative Journalism

Connect to an organization

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The following slide shows the graphic released to show the newly discovered money laundering scheme of this

person.

Who is at the center of it ?

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Growing outside it’s home market, this company made it’s first investment in

Hungama Digital Media Entertainment in India.

Which company is this ?

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Identify the advertiser(The company, and not the holding company)

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“Invisible Goodness : the story of _____ _______” is a book written by Anil Dharker celebrating the 100 years

of journey of which company ?

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Nav Arjan (New Revenues), Nav Manak (New norms) and Nav Sanrachna (New structures) – are pillars of a three point strategy

launched by this Government of India holding to uplift their declining share in economy’s core sector.

Which institution is this which is very prompt on social media ?

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Amalgamations Group

Connect

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______________Portal

Day of DefeatTeam Fortress

Left4Dead

Complete this list with the most famous offering from VALVE Corporation.

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National Payments Corporation of India (NPCI) announced it’s UPI scheme in line with RBI’s vision of “less-cash” and

more digital society making the money transferring process as simple as sending an SMS.

Expand UPI.

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Unified Payment Interface

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When TOI readers in Mumbai, Delhi and Bengaluru opened the

newspaper to read on April 12, they were awe-struck by this companies great marketing tactic, supplying a VR DIY kit to experience their newly

released rechristened product.

Which company is this and Identify the

product. Full points only on answering both. No part points.

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Tata Motors (TATA will do)Product - TIAGO

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Connect to an Indian Conglomerate

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This media publication was established in 1975 by Vidya Vilas

Purie, with his daughter Madhu Trehan as its editor and his son

Aroon Purie as its publisher.

Which news publication is it ? Aroon PurieHint on next slide. No pounce after hint. Write for +10.

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Look for the color scheme.

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Britain’s Caparo plc applied to go under administration after British steel industry took a hit, in late October 2015. Caparo Group was

established by this Jalandhar born industrialist in 1968 after he went there for the treatment of her sister suffering from Leukemia. He is

now a sworn member of the Privy Council.

Who is this Indian “Baron” ?

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Lord Swaraj Paul

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Ajay Ninan, while working for TARGET magazine came up with this mascot that would attract more readers to its young

readers base. Inspired by Pink Panther series, he came up with this, Detective X. He has a cellphone even before the head of the group

that owned TARGET had one.

What was this mascot named as ?

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While working for JWT, Anuja Chauhan coined this famous battle cry

in 1988, actually as a new catchphrase for the advertisements of X, that gained the brand it’s massive popularity.

What was thus coined by her ?

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Which company came up with this campaign last monsoon where they pitched to pay Rs 20 for every boat being floated.

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SAB TV has partnered with X to scout for comic content for their show Khidki to be launched later this year. They also have started a campaign on X to garner “Short” stories which they will use to create content for the show.

Give me X. (Be specific)

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Twitter India

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Identify the advertiser ?

Hint ?

https://www.youtube.com/watch?v=TeQ0GUxBCis

https://www.youtube.com/watch?v=s_ONcEEOm80

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JiFi is a first-of-its-kind fully integrated social bank account with no minimum balance requirement, launched for the tech savvy youngsters. Jifi provides

features such as Hashtag Banking and Sharing with Friends. KayPay allows you to pay without asking the bank details of your friends. You

just need to add their Facebook or Google+ accounts and pay hassle free.

Which bank (initially a non-banking finance company) offers these digital crafts ?

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SCORES

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Please write !• 6 Questions, therefore 6 Answers which you all have to write. • For every answer,

• 36 points (If all 6 are correct)• 30 points (If 5 are correct)• 24 points (If 4 are correct)• 18 points (If 3 are correct)• 12 points (If 2 are correct)• 6 points (If 1is correct)

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Born in Punjab, he moved to UK to complete his higher education and passed out of

Cambridge University with a management degree. He started his company Liberty

House while in college, which is one of the largest steel maker’s in UK. He is generally known to save jobs by buying steel mills

going in loss.

Identify this businessmen.

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Simon Fuller started this franchise which launched the career of several sensations around the world. This idea was bought by

Elizabeth Murdoch in the U.S and since then it’s “American” franchise has become most popular world over. The reciprocation in India was

aired on Sony channel.

What did Simon Fuller started as an experiment in UK ?

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This company partnered with Avanti Learning Centers to start _____ __________ (first blank being the companies name) – an after-class

system for the children of their “employees” to prepare well for class 9th and 10th exams.

Which company ?

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The theory behind X economics, named after John ________ __X___, first appeared in his book The General Theory of Employment,

Interest and Money published during the Great Depression (1936). It was one of the first proponents of mixed economy – predominantly private sector, but with a role of government intervention during

decisions.

What is X ?

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Along with Uday Kotak and Hemendra Kothari, he has been listed as the part of

“Three K’s of Investment Banking”. He is the founder of JM Financial group of

companies. He is also the person who suggested Kokilaben Ambani the formula to

divide his husbands empire between his two warring sons.

Who is this gentlemen ?

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He became rich posthumously, with X Beverage Company producing their famous “relaxation drink” – X’s Mellow Mood. It is created with a unique blend

of “natural herbs” that help relax the mind, body, and soul.House of X is another company earning revenues out of his name by

producing eco-friendly (?) headphones and speakers.

Give me X (the name of the person) who is a brand, “alive” in these companies name.

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Please write !ANSWERS

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Born in Punjab, he moved to UK to complete his higher education and passed out of

Cambridge University with a management degree. He started his company Liberty

House while in college, which is one of the largest steel maker’s in UK. He is generally known to save jobs by buying steel mills

going in loss.

Identify this businessmen.

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Sanjeev Guptawho is said to be negotiating with TATAs on terms to buy their

ailing UK Steel Plant.

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Simon Fuller started this franchise which launched the career of several sensations around the world. This idea was bought by

Elizabeth Murdoch in the U.S and since then it’s “American” franchise has become most popular world over. The reciprocation in India was

aired on Sony channel.

What did Simon Fuller started as an experiment in UK ?

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This company partnered with Avanti Learning Centers to start _____ __________ (first blank being the companies name) – an after-class

system for the children of their “employees” to prepare well for class 9th and 10th exams.

Which company ?

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Ola Gurukul

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The theory behind X economics, named after John ________ __X___, first appeared in his book The General Theory of Employment,

Interest and Money published during the Great Depression (1936). It was one of the first proponents of mixed economy – predominantly private sector, but with a role of government intervention during

decisions.

What is X ?

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X is Keynes in John Maynard Keynes which lends its name to Keynesian

Economy

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Along with Uday Kotak and Hemendra Kothari, he has been listed as the part of

“Three K’s of Investment Banking”. He is the founder of JM Financial group of

companies. He is also the person who suggested Kokilaben Ambani the formula to

divide his husbands empire between his two warring sons.

Who is this gentlemen ?

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Nimesh Kampani

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He became rich posthumously, with X Beverage Company producing their famous “relaxation drink” – X’s Mellow Mood. It is created with a unique blend

of “natural herbs” that help relax the mind, body, and soul.House of X is another company earning revenues out of his name by

producing eco-friendly (?) headphones and speakers.

Give me X (the name of the person) who is a brand, “alive” in these companies name.

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SCORES

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On pounce . • 19 Questions

• The points on pounce are +15/-15 .• Each team is allowed to take 2 power-play chances where by they will play

for +20/-20• A common rule applicable to all while the rounds proceed is this :

2 wrong pounces = 1 power-play cut

Have fun !

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This micro-finance company, meaning equitable in Latin, was founded by P.N. Vasudevan in 2007. It’s IPO released recently saw over-subscription 17 times, biggest in 2016

yet. The company extend loans to women micro-entrepreneurs.

Which company is this ?

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Classics last longer, and so does the taste. Present since 1893, which

brand launched these

advertisements four days back ?

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They released this video, titled “History of Sebastian ________”, showing how he

set up this famous brewery.

Which brewery is this ?https://www.youtube.com/watch?v=GSKkYUCqIho

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This revolutionary product was initial

idea of Sanjay Gandhi.

What ?

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Along with Stanford classmates Scott McNealy, Andy Bechtolsheim, and UC Berkeley graduate Bill Joy, he started to build computers and other nodal programs and software for Stanford university network,

which was also a site for one of the four ARPANET nodes.

From here, he went on to establish which company, bought by Oracle Corporations in

2010?(write the name of the person for bonus +10)

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SUN stands for Stanford University Network

Person is Vinod Khosla

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The Serai is a resort line with which this company enters the hospitality business space. Homegrown and “roasted”, this company is usually identified for their most famous brand, a chain started in

1996. Their retail stores goes by the name “Fresh & Ground.”

Which enterprise is this ? Alternatively, give me the name of their most famous brand.

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The company is Coffee Day Enterprises Limited.Their most famous brand being – Café Coffee Day.

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This popular food item means “little worms” (literally !) in Italian. Hugely popular in India by names such as shevaya in Marathi, sev in Gujarati, shemai in Bengali, the recipe to prepare this found its first

mention in a “celebrity chefs” book at the Roman Palazzo.

Which food item is this ?

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Vermicelli

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Sadanand Maiya heads Maiya Bevergaes and Foods, his second venture after X Foods - a part of X group, which was setup by his father and uncles in 1924 in Bengaluru. X

Foods was sold to Norwegian conglomerate Orkla ASA in 2007.

Identify X.

Hint : Maiya has also worked at X’s first restaurant located at Lalbagh Fort Road.

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When FDA refused to review one of their application because it was so badly put together, Ian Read, CEO of this company asked for those who were

responsible for the application. When no one answered, he pulled out this gimmick of handing every employee a coin with it’s two faces shown in the

picture. “Straight Talk” to have a direct talk with your boss, “Own It!” to have a sense of responsibility that this company is yours.

Which company ?

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MoDe : Flex eBike can be folded and is light enough to be carried in a car.

Who developed this futuristic bike ?

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India’s second brand of single malt whiskey, this was launched

in 2012 in London. The whiskey is manufactured by

John Distilleries.

Which whiskey brand is this ?

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Startrax are collectable and playable music cards that have free downloads and surprises to

entertain. Contra Band is a music platform from where one

can go on to play in Hard Rock Calling, Tomorrowland or Electric Daisy. You just have to showcase your outlook for indie music here and

you might get selected.

Whose offerings ?

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Bordeaux is a port city in France and is world’s major wine industry capital. Though in recent times, Bordeaux has seen a major influx of

buyers from a large economy in the world. The rate at which they have acquired property in this French state has skyrocketed in last

three years. But, now their looms a shadow as to what will happen to the Bordeaux vineyards sale if the real state economy of this country

goes bust.

Who are these buyers or are from which country ?

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In September 2006, Couric joined CBS News and became the first female solo anchor of an evening news broadcast after her 15-year run as co-anchor of

NBC’s Today show. In November 2013, Couric joined X as

Global Anchor, where she will help develop X News’ coverage, report on live

events, and anchor groundbreaking interviews with major newsmakers.

Identify X.

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Reed Hastings and Marc Randolph established this company with the working principle being DVD(rental)-by-mail to customers in US.

Hastings got the idea after he has amassed a late fee of $40 for an “Apollo 13” DVD he has rented. Thus this idea came up, idea of

making margin from the rents earned. This grew into this modern day giant.

Which company, that started it’s India operations a few months back ?

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A Brazilian Company is

your connect

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Its origin dates back to when Delhi Cloth & General Mills were established in 1889. Started by Lala Shri Ram, few will know that it was the first textile factory in North India. It was where

Shiv Nadar was nurtured a business leader. The company was into a JV with Toyota 1980s. Its

partnership with Daewoo offered the first serious competition to Maruti with its Matiz.

Identify this company which used to be a blue-chip company in its days.

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In the January COP-21 Paris meet, India promised to gradually reduce its carbon emission. To reduce the inflated cost of production for this

sector in case of carbon emission norms, GoI launched its FAME scheme. It’s objective is to facilitate the faster adoption and

manufacturing of this kind of product.

What does FAME Scheme advocate/ What range of product is this ?

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FAME stands for Faster Adoption and Manufacturing of (Hybrid &)Electric vehicle. Hence, the product in mention are Electric

vehicles.

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This company earns royalties, forming a major part of it’s income, from the patents on which todays UMTS

(Universal Mobile Telecommunication Systems) radio base communication links (air interfaces) between mobile

systems are based. This is the backbone that is making 3G communication possible for mobile phones.

Which technological leader is this ?

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SCORES

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Differential3n+3 – where ‘n’ is number of teams getting it correct

Identify the

product marketed

in this vintage

ad.

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Cigarettes

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They established Jasper Infotech in 2007 with an aim to publish discount coupon booklets called MoneySaver but the business failed. In 2010, they decided to sell their coupons online and this website, X

– an online platform giving daily deals from local merchants, was launched. It was it’s founders 2011 visit to China that led to the current form of this website after seeing the growth of Alibaba in

China.

Which Indian giant is this ?

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Penned by the longest serving Finance Minister of India, “Standing Guard : A Year In Opposition” is a compilation of his weekly

columns written in 2015 for ?

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This new brand of smartphones, being branded as Smartphone+ launched it’s “Elements” series of

smartphones released by Manish Malhotra during Lakmé Fashion Week held recently.

Which brand is this ?

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Founded by Mukesh Bansal with two of his college mates, this company started as a website to provide on-demand

personalization of gift items. It then expanded in the fashion and e-commerce space.

Which company is this ?

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Connect (to a rocking brand)

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SCORES

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Long Visual ConnectNo points for individual identification.

The points for connect are given on each slide.

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Raghunandan Saran

+77/-10

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Austin A40

+70/-15

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+63/-20

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Their entry into LCV market

+56/-25

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+49/-30

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Their subsidiary in UK

+42/-35

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+35/-40

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Titan

+28/-45

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India’s first Vestibule Bus

+21/-50

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+14/-55

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+07/-60

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LVC – Ashok Leyland1. Raghunandan Saran – Founder, who named the factory on the name of his only son - Ashok Saran.2. It was initially established to assemble AustinA40 and A70 models in India.3. They featured Power Steering for the first time in commercial vehicles in India.4. STiLE – their entry in LCV market5. Global TVS – Their JV with TVS and IRIZAR from Spain to manufacture luxury bus body parts6. OPTARE plc – their subsidiary in UK7. Nissan Motors & John Deere – JV8. Titan – India’s first double decker bus was developed by them.9. India’s first Vestibule bus developed by them. 10. Owns AVIA –Czech Truck maker11. A part of Hinduja Group

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Thank you