Adidas' Digital Platform for High Performance Creativity

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How Adidas use the Perforce platform to design and create their products.

Transcript of Adidas' Digital Platform for High Performance Creativity

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Alja ter Burg Sr Project Manager, Design at adidas

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adidas.com

adidas.com

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14/03/2012

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•  This is running text for your presentation. Far far away, behind the word mountains, far from the countries Vokalia and Consonantia.

•  Bold text highlighted in brand colour

•  Bold text highlighted in black –  This is the bullet point layer –  Here you see the second bullet

point –  The third bullet point

•  Second Bullet area –  Text layer for numbering

•  Text layer for further numbering

This is a core message to point out the meaning of a slide!

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Design around the world

Tokyo Shanghai Portland Herzo

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•  Need for a file management system handling –  Versioning –  Large files –  Multiple locations

•  To supplant the current setup based on shared drives

•  And dictated by the switch to 3D design tools

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–  Automation –  Speed –  Collaboration –  Versioning

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Senior Management Prototype

Authoring Publishing [DAM]

Asset Development Asset Consumption

Design Colors

Develop E-Com

Marketing

PLAN DESIGN & DEVELOP GO TO MARKET

Sales Portals

Catalog

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14 61 5 1 61 evaluation criteria

•  Functional

•  Technical •  Infrastructure

•  Security •  Compliance

•  TCO

14 solutions across technologies

and platforms

5 shortlisted solutions for physical installations

and PoCs

1 Winner

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R M

R R

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300

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R Replica Server Master Server Creation Centers M

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34 *Sanskrit word denoting community

Designers Empowered by Sharing Ideas

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•  Consumerization of versioning

•  Usability

•  Exploration

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•  Finder integration of mapped content

•  Automatic sync of latest content

•  Easy edit and save

•  World class Versioning

•  Large file management

•  Exclusive checkout •  Finder watchdog to track activities, automatic checkout

•  Document indexing, tagging and searching

•  Automations that power the workflow

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•  As easy as the finder

•  Double click to checkout •  Drag and drop to add

files / folders

•  Favorite folders

•  Breadcrumbs for navigation

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•  Active – Searching through solr indexing

•  Passive – Tags and passive highlighting

•  Social – Tags

searchable, URL encoded paths

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•  Design Dashboards

•  Integration with downstream PLM application

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Alja ter Burg alja.terburg@adidas.com

Jithin Tom Chacko jithin_chacko@mindtree.com