Be /a’Where/.

Xi HuangArjun KumarStephen MerrittEvan Ward

/a’Where/

Be /a’Where/.

Problem

We like to go out, but Sometimes we just don’t know where is a good place to go, NOW...

Be /a’Where/.

Improvement 1

● “It’s much better than the map view, I can see the information right there.”

Before After

Be /a’Where/.

Improvement 2

● “Localized information is definitely important.”

AfterBefore

Be /a’Where/.

Improvement 3● “i like that it tells

me exactly how to get there right from the app”

AfterBefore

Be /a’Where/.Be /a’Where/.

● Allow User generated content● Implement In-app navigation ● filter bar list towards the Now.

What’s next

Be /a’Where/.

Lessons

● leverage our team’s diverse strengths● Ask the right questions● develop for the user