31 Reasons Massive List Posts are Useless for Content Marketing

Post on 15-Apr-2017

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Transcript of 31 Reasons Massive List Posts are Useless for Content Marketing

ReasonsMassive List PostsAre Useless

by Joel Harrison

1

No one reads everypoint anyways

2

Even if they did,basic psychology says

we only remember the firstand last points, rendering the

middle 47 points useless

3

Large lists don't goin-depth

4

They defeat thepurpose of a list: simplification of ideas

5

People don’t have thetime to read it all

6

They getbookmarked

but never returned to

7

They get shared becausethey look valuable,but no one reads them

8

They appearvalue rich, butaren't actionable

9

You could havewritten 5 in-depth

articles instead

10

They tend torepeat themselves

11

They often say the same thing twice

12

I can’t countpast my 10 fingers

13

Did you really need to takeso many words to get

your point across?

14

Didyou actually

think about whatyour audience wants?

15

The points may contradict each other

16

No they don’t

17

Anyone can simplycompile other

people's ideas

18

Just writea book if you

have so many ideas

19

My thumb hurts fromthe scrolling on myphone whenyour list islong

20

Put down your ego, large numbers don't mean you're better than me

21

They often have filler points

22

They canmeander more easily

23

They're written for thewriter, not theaudience’sexperience

24

People have already said mostof your points before anyways

25

How could you possiblyhave a direct actionstep when there are

so many ideas

26

It’s likegiving someone an

entire encyclopediaset and saying “this will

help solve your problems”

27

See, even this list’s value is dwindlingnow…

28

Maybe Ishould give up

29

But have a made my point?

30

“The mostvaluable of all talents isthat of never using two

words when one will do.”–Thomas Jefferson

31

Just avoid massivelist posts!