31 Reasons Massive List Posts are Useless for Content Marketing

33
Reasons Massive List Posts Are Useless by Joel Harrison

Transcript of 31 Reasons Massive List Posts are Useless for Content Marketing

Page 1: 31 Reasons Massive List Posts are Useless for Content Marketing

ReasonsMassive List PostsAre Useless

by Joel Harrison

Page 2: 31 Reasons Massive List Posts are Useless for Content Marketing

1

No one reads everypoint anyways

Page 3: 31 Reasons Massive List Posts are Useless for Content Marketing

2

Even if they did,basic psychology says

we only remember the firstand last points, rendering the

middle 47 points useless

Page 4: 31 Reasons Massive List Posts are Useless for Content Marketing

3

Large lists don't goin-depth

Page 5: 31 Reasons Massive List Posts are Useless for Content Marketing

4

They defeat thepurpose of a list: simplification of ideas

Page 6: 31 Reasons Massive List Posts are Useless for Content Marketing

5

People don’t have thetime to read it all

Page 7: 31 Reasons Massive List Posts are Useless for Content Marketing

6

They getbookmarked

but never returned to

Page 8: 31 Reasons Massive List Posts are Useless for Content Marketing

7

They get shared becausethey look valuable,but no one reads them

Page 9: 31 Reasons Massive List Posts are Useless for Content Marketing

8

They appearvalue rich, butaren't actionable

Page 10: 31 Reasons Massive List Posts are Useless for Content Marketing

9

You could havewritten 5 in-depth

articles instead

Page 11: 31 Reasons Massive List Posts are Useless for Content Marketing

10

They tend torepeat themselves

Page 12: 31 Reasons Massive List Posts are Useless for Content Marketing

11

They often say the same thing twice

Page 13: 31 Reasons Massive List Posts are Useless for Content Marketing

12

I can’t countpast my 10 fingers

Page 14: 31 Reasons Massive List Posts are Useless for Content Marketing

13

Did you really need to takeso many words to get

your point across?

Page 15: 31 Reasons Massive List Posts are Useless for Content Marketing

14

Didyou actually

think about whatyour audience wants?

Page 16: 31 Reasons Massive List Posts are Useless for Content Marketing

15

The points may contradict each other

Page 17: 31 Reasons Massive List Posts are Useless for Content Marketing

16

No they don’t

Page 18: 31 Reasons Massive List Posts are Useless for Content Marketing

17

Anyone can simplycompile other

people's ideas

Page 19: 31 Reasons Massive List Posts are Useless for Content Marketing

18

Just writea book if you

have so many ideas

Page 20: 31 Reasons Massive List Posts are Useless for Content Marketing

19

My thumb hurts fromthe scrolling on myphone whenyour list islong

Page 21: 31 Reasons Massive List Posts are Useless for Content Marketing

20

Put down your ego, large numbers don't mean you're better than me

Page 22: 31 Reasons Massive List Posts are Useless for Content Marketing

21

They often have filler points

Page 23: 31 Reasons Massive List Posts are Useless for Content Marketing

22

They canmeander more easily

Page 24: 31 Reasons Massive List Posts are Useless for Content Marketing

23

They're written for thewriter, not theaudience’sexperience

Page 25: 31 Reasons Massive List Posts are Useless for Content Marketing

24

People have already said mostof your points before anyways

Page 26: 31 Reasons Massive List Posts are Useless for Content Marketing

25

How could you possiblyhave a direct actionstep when there are

so many ideas

Page 27: 31 Reasons Massive List Posts are Useless for Content Marketing

26

It’s likegiving someone an

entire encyclopediaset and saying “this will

help solve your problems”

Page 28: 31 Reasons Massive List Posts are Useless for Content Marketing

27

See, even this list’s value is dwindlingnow…

Page 29: 31 Reasons Massive List Posts are Useless for Content Marketing

28

Maybe Ishould give up

Page 30: 31 Reasons Massive List Posts are Useless for Content Marketing

29

But have a made my point?

Page 31: 31 Reasons Massive List Posts are Useless for Content Marketing

30

“The mostvaluable of all talents isthat of never using two

words when one will do.”–Thomas Jefferson

Page 32: 31 Reasons Massive List Posts are Useless for Content Marketing

31

Just avoid massivelist posts!

Page 33: 31 Reasons Massive List Posts are Useless for Content Marketing