3 Business Models Thought Leaders Use for Online Training

Nemo Chu 

nemo@bloomfire.com@bloomfire

By the end of this webinar…

You will know the ins and outs of 3 business models:1. Virtual Events• Online Learning Center• Online Community

Virtual Events

 

5 Hour Webinar $599.99

Grandma's Secret 3-Step Recipe for Paid Webinars3-5 hours to prepare, serves 99

Grandma's Secret 3-Step Recipe for Paid Webinars3-5 hours to prepare, serves 99

Ingredients

GoToWebinar ($99/mo)EventBrite (% cut)Camtasia ($99)Constant Contact ($15/mo)Box.net ($15/mo)

Total$99 up front$129/mo + % cut

Grandma's Secret 3-Step Recipe for Paid Webinars3-5 hours to prepare, serves 99

Ingredients

GoToWebinar ($99/mo)EventBrite (% cut)Camtasia ($99)Constant Contact ($15/mo)Box.net ($15/mo)

Total$99 up front$129/mo + % cut

Step 1

Buy Camtasia and sign up for all the services

Grandma's Secret 3-Step Recipe for Paid Webinars3-5 hours to prepare, serves 99

Ingredients

GoToWebinar ($99/mo)EventBrite (% cut)Camtasia ($99)Constant Contact ($15/mo)Box.net ($15/mo)

Total$99 up front$129/mo + % cut

Step 2

Create a test webinar with GoToWebinar (record it with Camtasia).

Create a test event with EventBrite. Link to GoToWebinar sign-up

Upload your Camtasia recording to Box.net

Embed link to recording in a Constant Contact email

Grandma's Secret 3-Step Recipe for Paid Webinars3-5 hours to prepare, serves 99

Ingredients

GoToWebinar ($99/mo)EventBrite (% cut)Camtasia ($99)Constant Contact ($15/mo)Box.net ($15/mo)

Total$99 up front$129/mo + % cut

Step 3

Pretend to be a buyer and walk through the registration process with another email address that you have.

Tweak. Then launch.

Online Learning Center

$25/mo    $37.50/mo

100,000s of new subscribers every year

Grandma's Secret 1-Step Recipe for a Lynda.com Clone100+ hours to prepare, serves unlimited

Grandma's Secret 1-Step Recipe for a Lynda.com Clone100+ hours to prepare, serves unlimited

$1,000s + 100s of hours = Lynda.com

Grandma's Secret 1-Step Recipe for a Lynda.com Clone100+ hours to prepare, serves unlimited

Payment gatewayShopping cartMembership management scriptPassword-protection scriptSubscription management scriptContent management systemWebsite hostingCamtasiaContent delivery networkVideo player

Online Community

$15-35/mo

1000+ Members

Free

12 Bestselling Marketing BooksSpeaking Tour

Super Content + Super People + Super Frictionless = Value

Super Content + Super People + Super Frictionless = ValueChecklistsFormulasWorksheetseBooksExclusive videosInterviewsSpecial ReportsQ&A

Super Content + Super People + Super Frictionless = ValueGuest expertsIndustry executivesLike-minded professionalsInfluentialMember directoryJob Marketplace

Super Content + Super People + Super Frictionless = ValueAccessible on-the-goEmail alerts

Recap

Virtual Events

$99 up front$129/mo + % cutTech-savvy team

Learning Center

$1,000s up front$100s/mo in feesTech-savvy team

Community

$1,000s up front$10s/mo + % cutTech-savvy team

Virtual Events

$99 up front$129/mo + % cutTech-savvy team

Learning Center

$1,000s up front$100s/mo in feesTech-savvy team

Community

$1,000s up front$10s/mo + % cutTech-savvy team

$99/mo all-inclusiveGrandma-friendlyPush-button setup

http://spinweb.bloomfire.com

3 Business Models Thought Leaders Use for Online Training

Nemo Chu 

nemo@bloomfire.com@bloomfire

?