2014 TOP MARKETING/SALES INFLUENCERS · and marketing teams can win in 2014 and beyond. 2014 TOP...

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If you’re at all interested in being a better salesperson or marketer, these Top Influencers are the people to watch, listen to, and learn from. Their combined insights are astonishing, and their modern thinking, game-changing tactics, and vast followings prove that they are the leaders in defining how B2B sales and marketing teams can win in 2014 and beyond.

2014 TOP MARKETING/SALES

I N F L U E N C E R S

T H E T O P 2 5

INFLUENCER LOCATIONS

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If all of the tweets ever tweeted by the Top Sales Influencers were printed in 12-point font, they would stretch over 92 miles! It would take a Formula 1 car 37 minutes to speed past those tweets!

SALES

Miles Austin@milesaustin

Location: Seattle, WAFollowers: 26,300Tweets: 17,300

Miles Austin is The Web Tools Guy. Sales & Marketing Technologist, speaking & writing on web tools at FilltheFunnel blog. Seeking warm weather for Harley trips.

Joanne Black @ReferralSales

Location: Silicon Valley, CAFollowers: 6,607Tweets: 5,381

America's Authority on Referral Selling

David Brock @davidabrock

Location: Orange County, CAFollowers: 8,340Tweets: 28,000

Passionate about helping sales and business professionals achieve extraordinary goals.

Deb Calvert@PeopleFirstPS

Location: Morgan Hill, CAFollowers: 8,820Tweets: 13,500

Sales Expert & Trainer, Leadership & Executive Coach focused on getting people connected, At PFPS, we build organizational strength by putting people first!

Brian Farrell@�ndtheclient

Location: Philadelphia, PAFollowers: 4,176Tweets: 2,228

Sales leader, author and social seller.

Barbara Giamanco @barbaragiamanco

Location: Atlanta, GAFollowers: 7,051Tweets: 14,800

#SocialSelling #CustomerExperience Advisor, Speaker, Author. The New Handshake: Sales Meets Social Media

Anthony Iannarino @iannarino

Location: Columbus, OHFollowers: 35,300Tweets: 43,400

Catalyst. Instigator. Agitator.

Jill Konrath @jillkonrath

Location: Minneapolis, MNFollowers: 22,900Tweets: 17,600

Author, AGILE SELLING & more. Speaker at lots of sales meetings.

Michael Krigsman@mkrigsman

Location: Boston, MAFollowers: 20,300Tweets: 34,200

Analyst and advisor on CIO / CMO innovation, keynote speaker, ZDNet columnist, Wall Street Journal contributor. Founder of CxOTalk.

Ken Krogue@kenkrogue

Location: Provo, UTFollowers: 31,000Tweets: 7,515

Founder of InsideSales.com. Top blog on Inside Sales, #2 Globally in Social Selling. @Forbes contributor. Loves family, friends, hard work, and fun.

Jim Marous@JimMarous

Location: Cleveland, OHFollowers: 6,389Tweets: 21,399

Strategist, Speaker, Author, Co-Publisher The Financial Brand and Publisher of the Digital Banking Report.

Nancy Nardin@sellingtools

Location: Sacramento, CAFollowers: 13,900Tweets: 24,700

We are an advisory firm specializing in sales productivity tools & advanced selling strategies. Recognized as a #Top50 Most retweeted Vendor by B2B Marketers.

Lori Richardson@scoremoresales

Location: Boston, MAFollowers: 11,000Tweets: 14,000

Top 12 #Social #Sales Influencer on Forbes. Never confuse activity w/ accomplishment. Blogger / consult. Help w/ prospecting, sales pipeline & close deals

Craig Rosenberg@funnelholic

Location: Silicon Valley, CAFollowers: 14,000Tweets: 15,200

sales. marketing. student of the game.

Jill Rowley@jill_rowley

Location: San Francisco, CAFollowers: 18,700Tweets: 15,200

Founder & Chief Evangelist. #SocialSelling #ModernMarketing. Delivering Keynotes, Strategy Sessions & Workshops. ABCs of Social Selling = Always Be Connecting.

Anneke Seley@annekeseley

Location: Silicon Valley, CAFollowers: 5,899Tweets: 3,938

Sales 2.0 author, Reality Works Group (formerly Phone Works) & OracleDirect founder, Inside and Social Sales Evangelist. TEDster.

Je� Sheehan@je�sheehan

Location: Atlanta, GAFollowers: 281,000Tweets: 52,900

#ATL Marketing | Social Media Pro |Speaker | Author |30+ years Mktg | Sales | M.S. Mktg |LUV travel, photog, sports. Top 10 Marketing | SM | Toastmaster CC

Dave Stein @davestei

Location: Martha's Vineyard, MAFollowers: 5,195Tweets: 5,546

Large opportunity B2B sales strategist. Founder of ES Research. Consultant, columnist, author, speaker, biker, yogi.

MARKETING

If all of the tweets ever tweeted by the Top Marketing Influencers were displayed on an aerial banner ad, the banner would stretch 25,950 miles! That's more than the circumference of the Earth!

Jay Baer@jaybaer

Location: Bloomington, INFollowers: 132,000Tweets: 36,900

NY Times best selling author, marketing consultant, keynote speaker. President of Convince & Convert

Larry Brauner@larrybrauner

Location: White Plains NYFollowers: 74,000Tweets: 5,626

Small Business SEO #SMB #B2B #SocialMedia #Marketing Thought Leader #Linchpin @GevrilGroup Watchmaker #luxury #fashion #watches #SmallBiz

Michael Brenner@BrennerMichael

Location: Philadelphia, PAFollowers: 44,700Tweets: 34,000

Head of Strategy @Newscred. Former VP of Marketing and Content Strategy @SAP. Speaker, Author and Blogger @B2BMKTGInsider.

Scott Brinker@chiefmartec

Location: Boston, MAFollowers: 15,800Tweets: 10,800

ion interactive co-founder, president & CTO, agile marketing advocate, chair of #MarTech Conference, and author of the Chief Marketing Technologist blog.

Douglas Burdett@ArtilleryMarket

Location: Norfolk, VAFollowers: 30,200Tweets: 44,800

#B2B marketing agency principal. Former artillery o�cer, Madison Avenue ad man, stand-up comedian. Listed on Top 50 B2B Marketing Influencers On Twitter.

Steve Farnsworth@Steveology

Location: Silicon Valley, CAFollowers: 114,000Tweets: 74,900

A Forbes Top 50 Social Media Influencer, and Demand Generation Content Marketing Strategist for B2B High Tech at The Steveology Group

Lorena Hathaway@lorenahathaway

Location: Silicon Valley, CAFollowers: 18,200Tweets: 3,135

Marketing Director @PitneyBowes Software. B2B and B2C marketing experience. Runner, swimmer, and biker. Born in Santiago/Chile. Tweets are my own.

Aaron Kahlow@AaronKahlow

Location: Silicon Valley, CAFollowers: 4,264Tweets: 1,917

Elearning Thought Leader, Educator of Digital & CEO of @OMInstitute

Randy Kemp@randylewiskemp

Location: Chicago, ILFollowers: 28,100Tweets: 34,800

B2B technology content marketer and writer (i.e. white papers, case studies,blog posts, articles, etc.).

Dave Kerpen@DaveKerpen

Location: New York, NYFollowers: 45,900Tweets: 67,300

Dad. Husband to CarrieKerpen. CEO at Likeable Local. Founder of Likeable Media. NYTimes bestselling author of Likeable Book. Columnist @INC @LinkedIn

Michelle Killebrew@shellkillebrew

Location: Silicon Valley, CAFollowers: 23,400Tweets: 11,300

Global Marketing: IBM Social Business - Digital Marketing Maven (B2B & B2C), Web Analytics User, eCommerce Junkie, Tech Geek & dog lover. Opinions are mine.

Katrina Klier@KatrinaKlier

Location: New York, NYFollowers: 23,500Tweets: 6,705

Social Media, Mobile, Digital Marketing Exec; Women in Tech Advocate; Speaker; Believer in Smiles; Global Managing Director @ Accenture; My Tweets Here

Sallie Krawcheck@SallieKrawcheck

Location: New York, NYFollowers: 25,300Tweets: 2,669

Ellevate Network, Ellevate Asset Management...past head of Merrill Lynch & Smith Barney....past research analyst.....mom....crazed UNC basketball fan

Elton Mayfield@EltonMay�eld

Location: Kansas City, KSFollowers: 117,000Tweets: 15,000

Founding partner of ERMarketing. B2B marketer love the 80s. Helping clients navigate sales and marketing channels. Dad, husband and part-time miner and crafter.

Margaret Molloy@MargaretMolloy

Location: New York, NYFollowers: 27,400Tweets: 29,400

#Irish woman in NYC | Global #CMO @SiegelGale | #HBS | Top 10 #CMO on Twitter #Branding #Marketing #B2B #SocialMedia #Startups #Simplicity (Views Mine)

Lee Odden@leeodden

Location: Minneapolis, MNFollowers: 71,900Tweets: 29,800

CEO @TopRank Online Marketing. Author, Speaker & Consultant for B2B Content Marketing, Social Media, PR & Search. Proud Dad, World Traveler, Foodie, Beardie.

Joe Pulizzi@JoePulizzi

Location: Cleveland, OHFollowers: 55,700Tweets: 12,900

Content Marketing Institute (@CMIContent) and Content Marketing World #cmworld. Author, Epic Content Marketing. #orange

Michael Stelzner@Mike_Stelzner

Location: San Diego, CAFollowers: 85,000Tweets: 19,900

Founded Social Media Examiner @smexaminer, host of Social Media Marketing podcast, authored Launch & Writing White Papers. Committed Christian and dad.

Glenn Gow@CrimsonCEO

Location: Silicon Valley, CAFollowers: 2,260Tweets: 1,891

Expert in marketing technology. Author of Revenue and the CMO. Host of High Tech Marketing Insights Podcast.

Total number of tweets posted by influncers on this list:

1,324,754Combined number of followers these influncers have:

2,512,091Average number of tweets

produced by each influencer:

26,495

Northeast: 10NYC: 6Mid-Atlantic: 3Southeast: 3Midwest: 9

Texas: 1Rockies: 2NorCal: 13SoCal: 2Northwest: 1

CMO @HubSpot / $HUBS - growth marketing, startups, entrepreneurship, SaaS, B2B, VC and angel investing, golf, Patriots, Red Sox

Followers: 61,200 Tweets: 17,400Location: Boston, MA

Mike Volpe@mvolpe

Ann Handley@MarketingProfs

Location: Boston, MAFollowers: 252,000Tweets: 45,900

Head of Content here at ‘Profs. I'm waging a war on mediocrity in content.

Maria Pergolino@InboundMarketer

Location: Silicon Valley, CAFollowers: 9,379Tweets: 2,318

VP Marketing @Apttus (Previously @Marketo), Passionate abt Demand Generation, Online, & Content Marketing.#B2BMarketer. Friend to @Salesforce. Also love wine!

Elinor Stutz @smoothsale

Winner: Most Prolific TweeterLocation: Petaluma, CAFollowers: 36,200Tweets: 115,000

Inspirational Speaker, Author and Sales Consultant at Smooth Sale, A Sales Training Company.

Bret Smith@bretsmith_HIP

Location: Albany, NYFollowers: 216,000Tweets: 2,830

High-Impact B2B Content Marketing, Whitepaper-Webinar-Video Syndication, Lead Generation, Online Media

Pat Shaughnessy@B2BSalesTrainer

Location: Boston, MAFollowers: 3,821Tweets: 404

B2B Sales Trainer: Sales Training, Sales Presentation Training, Demo Skills Training for Software, Hardware, Embedded, and OEM Tech Products Companies

Ann Tran@AnnTran_

Winner: Most FollowersLocation: Washington, DCFollowers: 415,000Tweets: 116,000

Social media consultant,travel social marketing strategist. Forbes Top10 #SM Influencer.

Blunt, Practical New Business Dev & Sales Management Help. Consultant, Coach, Speaker, Bestselling Author. Believer, Husband, Dad. NFL, NY Pizza, Porsche 911 fan

Followers: 11,800 Tweets: 18,800Location: St. Louis, MO

Mike Weinberg@mike_weinberg

Ted Rubin@TedRubin

Winner: Most Prolific TweeterLocation: New York, NYFollowers: 239,000Tweets: 178,000

''Life is not about waiting for the storm to pass... it's about learning to dance in the rain.” :-)

Greg Alexander@GregAlexander

Winner: Most FollowersLocation: Dallas, TXFollowers: 39,900Tweets: 4,505

CEO, Sales Benchmark Index - Sales & Marketing Expert, Thought Leader.

John Barrows @JohnMBarrows

Location: Boston, MAFollowers: 2,071Tweets: 1,135

Sales Training That Gets To The Point

Jim Keenan@keenan

Location: Denver, COFollowers: 6,462Tweets: 34,600

CEO/President, A Sales Guy Inc. Professional Ski Instructor (aka Ski Bum) Dad of 3 crazy, in a good way, girls. FINDER OF THE ELEPHANT IN THE ROOM

Trish Bertuzzi@bridgegroupinc

Location: Boston, MAFollowers: 8,257Tweets: 7,512

Inside Sales Thinker, Writer, Builder. Passionate about all things related to phone, web and social prospecting.

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