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LIFESTYLEMAGAZINEGROUP.COM | FEBRUARY 2013 1LIFLIFLLLIFLIFFESTESTESTESTESTESTESTES YLEYLYLELEEELEYL MAGMAGMAGMAGMAGMAGMAGAGAGMAGAMM AZIAZIAZIAZIAZIAZIAZZZ NEGNEGNEGNEGENENEGNEGNEEENEGNNN ROUROUROUROUROUOROUOOUROUOUROUUROUUP.CP.CP.CP.CCCCOMOMOMOOMOMOMO || | | FEFEFEEEFEEEEEFEEEEBRUBRUBRUBRUBBBRURBRUBBBB AARYARARYARYYA 202020202020202002000001313131313131111 111111111
FEBRUARY 2013 TARA’S JINGLE JOG | BUZZ | CALENDAR OF EVENTS
ALASKABEST OF
ESTERO DINING
SEEING
REDLove IS IN THE AIR
LIFESTYLEMAGAZINEGROUP.COM | FEBRUARY 2013 3
Posh Plum expands to Naples andthe Bonita Springs showroom thrives!At The Posh Plum we offer "Posh" furnishingsat "Plum" prices. Our showroom concept of“consign and design” offers our clients two distinct advantages: those buying will find greatstyle, great service and great prices; those whoare interested in selling can expect exceptional
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Consign and design –make smart decisions about your furnishings.■ Visit the beautiful Posh Plumshowroom in Bonita Springs and our exciting new location in Naples!
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6 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
HAPPY FEBRUARY – ESTERO!!
Here we are again, in the middle of our high season. Everyone seems to have returned from up north to recapture their part of ‘paradise’! Philanthropic opportunities, festivals, shows, fundraisers, beaches, golf courses and tennis courts…what more could we want? Don’t forget the winter sports in our area. The Everblades and FGCU Men’s and Women’s basketball are in the heart of their seasons. Even the Spring Training seasons for the Minnesota Twins and Boston Red Sox are starting this month, about 10 days earlier than usual.
The needs within our community continue to be as numerous as ever and so are the opportunities to give back to those who are less fortunate. In this issue, read about how Interfaith Charities of SW Florida (formerly Interfaith Caregivers) will celebrate 20 years of helping the needy of South Lee County with their Annual Dinner and Dessert Auction. I hope to see you there!
We would like to introduce you to a new, growing local business, Greenway Landscaping Supply. Owners Jim and Amy Ridinger may be able to help you brighten up your home landscaping.
Over the last few months we have all endured various stressful events that have affected each of us, beginning with the election, to the tragedy in Newtown, to the ‘fi scal cliff’ and more.
Therefore, we decided to strike a more whimsical tone in some of our
stories. In honor of Valentine’s Day, this month’s cover story focuses on four couples in our area as they share how they met along with some of their secrets to decades of undying love.
On the dining scene, for those of you looking to take your sweetheart out for a special Valentine’s dinner, we are highlighting the Top 10 appetizers, entrees and desserts from the restaurants we visited this past year. Best of luck in fi nding that perfect, romantic evening out!
Many of you are already keeping in contact with us thru Facebook, and I can now invite you to enjoy our new website, www.esterolifestylemag.com. You can now enjoy Estero Lifestyle Magazine on-the-go on all of your mobile devices including: I-phone, I-pad and android phone or
tablet. You can more easily share your thoughts, suggestions and story ideas. In addition, there are now new digital marketing opportunities available to the many business owners who enjoy the magazine each month. Log on, enjoy and share the ‘Lifestyle’ with your friends, family and associates.
Finally, I wish you a Happy Valentine’s Day. I hope you fi nd and enjoy the love we all need and you are able to share the day with someone special and celebrate in your own way. Love is a special emotion that enables us to feel complete. May it fi ll the air, not only this month, but throughout the year!
So until next month, Enjoy the Lifestyle!
Gary
FEBR
UA
RY 2
013
from the publisher
AD
8 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
PUBLISHER Gary Israel
EDITOR IN CHIEF Michael Koretzky
ASSOCIATE EDITOR Danielle Tarrant
CREATIVE DIRECTOR Melanie Geronemus Smit
ART DIRECTOR Alexander Hernandez
MARKETING MANAGER Megan Sadaka
WRITERS
Laura Cummings, Laura Gates,
Kevin Lane, Bruce Turkel
PHOTOGRAPHERS
Laura Gates
Downtown Photo/Fort Lauderdale,
Dreamfocus Photography
ADVERTISING SALES
Gary Israel
Jill Horowitz
Rona Levenson
Sally Nicholas
Beth Tache
LIFESTYLE PUBLICATIONS, LLC
CHAIRMAN Gary Press
PRESIDENT Jim Norton
3511 W. Commercial Blvd., Fort Lauderdale, Florida 33309 954.377.9470 | fax 954.377.9418
www.lifestylemagazinegroup.com
©2012 Estero Lifestyle is published by Lifestyle Publications, LLC, all rights reserved. Estero Lifestyle
is a monthly advertising magazine. All contents are protected by copyright and may not be reproduced without written
consent from the publisher. The advertiser is solely responsible for ad content and holds publisher
harmless from any error.
EsteroLifestyle
Assisting Buyers, Sellers, Investors & International Clients
www.EsteroHomeSales.com 21105 Design Parc Lane, Suite 3, Estero, FL 33928
It’s about a desired convention… a convention meant to capture the luxury and bliss of the Southwest Florida lifestyle.
If you’re dreaming of beautiful white sand beaches and pristine golf courses in natural preserve settings, you’ve come to the right place.
In our world,SURF& TURFisn’t about cuisine.
Welcome to the Lifestyle.Our featured communities include:
Miromar West Bay Grandezza The Brooks Wildcat Run
Judi GietzenCell: 239-405-3503judigietzen@gmail.com
2013 BEAR Executive Secretary2013 WCR District 5 Vice President
2012 President, WCR Bonita Springs-Estero2012 Board of Director Bonita Springs-Estero Board of Directors
2012 Estero Chamber of Commerce Membership Chairman2012, 2011, 2010, 2008-2006 Top Producer Award
2012 WCR Realtor Member of the Year Award recipient2012 WCR Entrepreneur of Year Award recipient
Assisting Buyers, Sellers, Investors & International Clients
Alana ConsoloCell: 239-848-7080
alana.consolo@gmail.com
2013 WCR Bonita-Estero VP of Membership2012 WCR Bonita Springs - Estero Community Outreach Chair
2012 WCR Rising Star Award recipient
Owner/Broker Realtor®
10 JANUARY 2013
12 BUZZ
20 WELLNESS
STYLE 22 Valentine’s Style: Seeing Red 26 Travel Style: Alaska
COVER STORY 28 Love is in the Air: Estero Couples Celebrate Their Love
HAPPENINGS 32 ICSL Dinner
BIZ STYLE 34 A Growing Business
DINING REVIEW
36 Best of Estero DIning
42 CALENDAR OF EVENTS
SCENE ON SITE 44 Tara’s Jingle Jog 46 Beef O’Brady’s 48 Coconut Point New Year’s Art Festival
50 AND ANOTHER THING
FEBRUARY 2013
28
36
42
34
26
contents
LIFESTYLEMAGAZINEGROUP.COM | FEBRUARY 2013 11
12 JANUARY 2013
The second annual Home Design Show brings top interior decor experts to the Miromar Design Center for three full days of seminars and tips to make your home beautiful. This year’s keynote speaker is Lady Henrietta Spencer-Churchill, a noted authority on period homes and historic styles, author of 11 books and owner of two interior design fi rms. Lady Henrietta recently launched a furniture line inspired by 18th century European designs infused with contemporary appeal for Maitland Smith (available at Henredon Interior Design Showroom in the Miromar Design Center).
While the Home Design Show is free, tickets for the keynote event are $15 and benefi t the Youth Music Education Program at the Naples Philharmonic. Lady Henrietta will speak on February 14 at 1 p.m. and will be available to sign autographs. Tickets may be purchased online at www.miromardesigncenter.com or by calling (239)390-8207.
During the three-day design show, guests are invited to preview the Design Center’s newest collections and vote for your favorite “dream room” featuring signature furnishings and fi nishings to showcase the array of luxury home items available at Miromar Design Center. Take an art walk, register to win home decor prizes, see trunk shows and shop at your leisure while hearing from more than 50 industry experts ready to inspire.
MIROMAR DESIGN CENTER ANNUAL HOME DESIGN SHOW
February 14-16/ 9:30a.m.-5:30p.m.10800 Corkscrew Road, Estero
Free AdmissionMore info: www.miromardesigncenter.com/home-design-show
CELEBRATE ESTEROMarch 9/ 11a.m.-2p.m.Miromar Outlets, 1081 Corkscrew RoadFree AdmissionMore info: www.miromaroutlets.com
The Estero Chamber of Commerce’s 10th annual celebration of our community will be March 9 by the lake at Miromar Outlets. It’s a chance to visit vendor booths, take in family-friendly entertainment and vote for your favorite chili and ribs during the annual cook-off.
The Estero and San Carlos Park fi re districts face off each year, joined by several other groups raising money for charitable causes while vying for bragging rights. The festive afternoon includes golf tips and trick shots from The Golf Doctor Mike Calbot, fi re truck and SWAT vehicle tours, face painting and balloons.
NEWS&NOTESbuzz
LIFESTYLEMAGAZINEGROUP.COM | FEBRUARY 2013 13
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14 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
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JULY 2012 HENDERSON FRANKLIN CELEBRATES | THE GRAPE EVOLUTION | THE BUZZ
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012 TASTE OF COCONUT POINT | HEALTH MATTERS | THE BUZZ
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We are honored to introduce Golisano Children’s Hospital of Southwest Florida.Scheduled to open in 2016, this lifesaving facility will house 128 beds and provide
new and expanded specialty pediatric health care services to children from Lee, Collier, Charlotte, Hendry and Glades counties.
Now through May of 2014 all donations to the Golisano Children’s Hospital capital campaign will be matched dollar for dollar thanks to the
generosity of Mr. B. Thomas Golisano.
e are heduledew and
Now thca
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The Children’s Hospital is Growing.
Please consider a personal or corporate gift to the health and wellness of the children in our community.
Call 239-343-6950 or visit ChildrensHospitalGoal.org
16 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
The Southwest Florida Wine and Food Fest is a weekend of fi ne wine and great food shared among friends, benefi tting The Children’s Hospital of Southwest Florida and providing scholarships for students pursuing pediatric medical careers at Florida Gulf Coast University and Edison State College. The gala is considered by many to be Lee County’s premier fundraising event.
Chef-Vintner Dinners are hosted in some of the area’s most exclusive homes. The intimate setting offers a unique dining experience, pairing top chefs with world-renowned vintners. Themed dinners allow guests to spend an evening enjoying fl avors from locales such as Tuscany or the Moulin Rouge. Dinners take place February 22, followed by the Grand Tasting and Auction at Miromar Lakes
Beach & Golf Club the next day.
The Grand Tasting allows guests to sample fare from all featured vintners and chefs. Husic Vineyards has been named the Signature Vintner for this year’s Wine & Food Fest. Silent and live auctions will feature exclusive items such as luxury trips to international destinations and signature art by child artist Ella Sterling, who spent her first two months of life in The Children’s Hospital’s NICU but is now a healthy, active kindergartner.
Last year’s painting created by 7-year-old oncology patient Olivia Ramsey generated $125,000 in donations. In total, the 2012 Southwest Florida Wine & Food Fest netted a record-breaking $2 million for children’s health charities.
buzz
Southwest Florida Wine And Food FestFebruary 22-23 at Miromar Lakes Beach & Golf ClubChef-Vintner Dinners in private homesBenefi ts: The Children’s Hospital of Southwest FloridaInfo and tickets: www.swfl winefest.org
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20 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
Being a personal fi tness trainer for 15 years has taught me one thing about people: They really don’t want to work out. So whenever someone wants to exercise, regardless of he time of day, I encourage it. But in my experience, there are better times of the day to lace up those cross-trainers than others.
I fi rmly believe that that body is trainable and will adapt if you give six weeks in a new regime. The same also applies for the way that we eat.
If you intend to completely change the way you look and feel, it comes at the price of a commitment! That may mean getting up an hour earlier each morning or sacrifi cing something else that you would have rather done for working out. It means ordering the fruit for dessert over the chocolate decadence. Remember nothing tastes as good as being in shape feels!
MORNINGLet’s assume the morning workout is a possibility for
you. I’ve had many clients who trained before sunrise…just saying. The fi rst feeling we want to start our day? Gpod energy and circulation. How many times have you woken up feeling like you were in a car accident? That lack of circulation causes infl ammation. The cure is increasing blood fl ow through exercise. So now we have worked out,
we feel better physically and mentally – and next we are hungry from the workout.
What does hunger mean? It means our metabolism is jump-started and the fat-burning is underway. We have a clear head and we feel great about ourselves. Time to eat. We’re more likely to make a good choice because we feel good and don’t want to ruin that feeling. Then one good choice turns into another – and then we end up having a good day.
NIGHTSNighttime is crucial to keeping the eating habits under
control. A lot of us are night owls and go to bed too late after sitting around the house picking on the wrong food for a variety of reasons. Well, because we got up an hour earlier and exercised, we’re now going to crash earlier and avoid that extra hour of possible nighttime emotional eating.
Working out at night isn’t bad but just keep in mind that we usually get really hungry after workouts and now you are getting into those later hours where we want to cut down on our calories. Also, a good workout will sometimes give you a blast of energy that could keep you up later than you want. I have been known to clean my whole house after a good workout.
Tomorrow we start it all over again. Remember it takes 4- 6 weeks to change and develop a new and positive habit, give yourself that time. Please feel free to contact me at GPSLifeStyle@hotmail.com at 954-649-3283.
When to Work OutGetting in shape is easier when you do it on a scheduleBY DAVID SHERMAN
LIFESTYLEMAGAZINEGROUP.COM | FEBRUARY 2013 21
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redseeing
UGG Classic Sparkles - $190
UGG Ansley Koi- $100
Archipelago Botanicals Jar Candle- $19.95
ALDO Diloreto - $25A
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Whether you’re going out or staying in this Valentine’s Day, you might as well look the part. Here are our favorite (and affordable) items that will keep you in the spiriti of the holiday.
LIFESTYLEMAGAZINEGROUP.COM | DECEMBER 2012 23
R
d Hunter Original Gloss - $135
Jack Spade Repp Stripe Printed Leather Bill Holder- $165
Butter London 3 Free Lacquer Nail Polish, COME TO BED RED
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The North Face Women’s Osito Jacket- $100
Juicy Couture Python Wool Printed Scarve-
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24 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
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Lifestyle Magazines does not have access to the data
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In return for your valuable time, you will be entered into a drawing for prizes
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26 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM2626226262626626262626262626266222626262626626262262626226262626662626226262666666666666666666222222666622222222666666226666222666 FEBFEBFEBFEBFEBEFEBFEBFEBEBFEBFEBFEBBFEBBFEBFEBFEBFEBBFEBFEBFEFEBEBEBBBFEEEFEFEBFEBFEBEBFEBBFEBEBBBBEEBEBEBEBFEBBFEEFEBEFEBBEFEBBBBBBBBBBBBBRURUARURUARUAUARUARUARURUARURUAUARUARUAUARUARUARUARURURURUUARUARUAUARUARUARUARUARUUARRURUARUAUARUARRRUARUUARURURRUARUAARUARRRUARUARUARURRUARUARUARUARUARRRUAUARUAUAUARUAR ARURUARRRUUUAUAUURRRRRUUUAARRRRRRR AARUAUUURURUUUUAAAR RRYRRY RY RRYRYRRYYRYRYRYRY RYRYRY YYYY Y RY RYRYRYRRRYRYRYRYYRYRY RYRYRYRYRYRYYRYRYRYYYRYRYYYYYRRRYRYRRYYYYYRRRYRRYRYRYRYRYYYYYRRYRYRYYYYYYYYRRYYYYYRYRYRY RYRYRYRYYYRRYRRYRYYYYYRYYYYYYRYRRRRRYRYRY RYYRYYRYY YRYYY 22012201201222202020120120020101201201201202020101012012010101002012012012012020120120102010201201201201201202020201012020202020020112012012020020120120100020120100000202020000201201202002012012220120120102222000020122222012001222 1120200 333333333333333333333333333333333333333333333333333333333333333333333333333333333333333333 ||||||||||||||||||||||||||||||||||||||| LIFLIFLIFLILILIFLIFLIFLIFLIFLIFLIFLIFLIFLIFLIFLIFIFLIFLIFLLILIFLLIFLIFLIFLLIFLIFLIFLIFLIFLIFIFLIFFLIFIFFFFFLIFLIFFLIFFLIFLIFLIFFLIFLIFLIFFLIFLIFFFLIFILIIILILLLIFFFLIFLIFLIFLIFLIFFFLILIFLIFFFFLIFLILILILILIIFFFFFFLIFL FFFFFLLLIFFFLLLL FFFLLL FFLIFESTESTEESTESTESTESESTESTESTESTESTSTESTESTESESTESTESTESTESTESTEEESTESTESESEESSESTESTSTSSTSTESTESTESTESTESTSTSTESTESTESESTESTEEEESTESTESTESESESTESTSTESTEEESESTESTSTESTEEEEESEESSTSTESTESTEEESEESTESTSTSTTSTESTEEESTEEESTSSTESTSSESTESTESTSESTTESTSEESTSTTESTTTSSSSTTESSSSSSSSSTESSSSSSTTESSSSESTESTTE TTTE TTTTSSTTTTTTTTTTTS YLEYLEYLEYLEYLEYLELEYLEYLEYLEYLELEYLEYLEYLEYLEYLELELEYLEYLEYLELEYLELLLEEYLEYLEYLELELYLEYYLEYLELLLLYLEYLELLEYLEYLEYLLYLEEYLEYLEYLEYLEYLYYLYYYLEYLYLYLEYLELEYLEYLLELLYLEELEYLEYLEYLEYLLLLYLEEYLEYLLLLLLLLYLEYLLLLLLLEYLELELYLELELEEYLYLYLLLEYY ELELELEEYLY EY EY EYLY EYLEYLEYLYLEY EYLEYLYYYLEYYLELLLEEEMAGMAGMAGMAGMAMAGMAGMAGAGMAGMAGMAGMAGMAGMAGMAGMAGMAGMAGMAGMAGMAGMAGMAGMAGMAGMAGMMAGMMAGMAGMAGMAGMAGMAGMAGMAGMAGMAGMAMAGMAGMAGMAMAGMAGMAGMMAGMMMAGAGMAGGAGAGAGMMAGMAGMMAGAMAGAGMAGMAGMAGMMMMAGAGMAGMAGMAGMMMAGAGMAGMAGMAGMAGMAGMMAMAGMAGMAGMAGMAGMAGMAMAGMAGMAGAGMAGGMMMMMMAGMMMAGAGAAGMAGMAGAGAGMAGMAGMAGMAGMAGAAMAGGMAMMMAMAGMAGMAGMMMMAGGMMMMMMMMAMAGAMAAGGGMAGMMMAGMAGGGMAGMMAGMAGGMMMMMAAAMAMAAMAGAGAMAGAGMAGMAGGGMMMAMAMAAGGGMMAGGGGGGGGGMMAGGGGGM GGGMMAGMMAAAAGGA AZIAZAZIAAZAZAZAZAZAZAZIAAZIAZAZIAZAZIAZAZAZAZAZAZIAZAAAZAZZZIZIAAAZZIAZAZIAZZAZIAZAZIIAAZIAZIZIAZIIAAAAAAZZZIIAAZAAAAAAZAAZIAZAZIAZIZIIAZIAZAAZAZIAAZIAZAZIAZAZAZIAZIIIAAZAZIAAAZIAZZIIAAZAZAZIAAZZIZIAAAAZIAZIAZIAAAAAZAZZZAAAAZAAAAAAAAAAZZAZAZAAAZZZZAAAAZAZZZZZAAZIAZIAAAAAZZZAAAAAZ NEGNEGNEGNEGNEGNEGNENEGNEGNEGEGNEGNEGNEGNEGNEGNEGNEGNEGEGNEGNEGGNEGNEGNEGNNEGEGNEGEGNEGNEGEGNEGGNEGEGNEGNNEGNENENEGGNEGNEGGGNEGNEGNEGNEGEGNEGNEGNEGGNEGNEGNEGGGGGGNEGEEGEGGGEGGGNEGEGNEGEGEGEGNEGNEGGNEGEEGGNNNENEGNEGENEEEGGGEGNNNNEGNEEEENEEENEEGGGNEGNEGNEGEGENENEGNEGEGNEGEGEEGEEGGNEGNEGGNEGGNEGNEGGGGNE OUOROUROUROUROUROUROUROROUROUROUROUROUROUROUROUROUROOUUROROUOUOUOUROUROUROUROUROUROROUROUROUROUROUROUROUUOUROURRROUOOROROUOROOROUUROUROUROURRROURROUOOOOROUROUROUUUUROURORRRROUOOOROUOUOUUROUROROUUUUURORROUROUROUROUROROUROUOOOUROROOOOOOROUROROROOOOOROOOUOOOOUOUUOOUROUROUROUUUROUOUROUUROOROURORROROROUUP.CP.CP.CP.CP.CPCP.CP.CCP.CCCCP.CPCP.CP.CP.CPCPP.CP.CP.CP.CCCCP.CPPCPCCPCCCPCCPCPCCCCCCP.CP.CCP.CPCCCCCPP.CP.CP.CPCCCCCCCPP.CPP.CP.CP.CPCPCCCCPCCCCCCCCP.CP.CPP.CP.CCCP.CCPCP.CP.P.CPPCP.CCPCP.CCPCPCPCCPCCCCCCPPP.P.P.CP.CP.PP OMOMOMOMOMOMOMMMOMOMOMOMOOMOMOMOMOMOMOMOMOMOMOMOMOMOMOMOMOMMMOMOMOOOOOMOMOMOMMOOMOOMOMOMMOMOMMOOMOOOMOOOMOMMOMOMMOOOOMOMOOOOOOOMOMOMOMMOMOOOOOOOOMOMOMOOOMOMOOMOOOMOMOMOMOMMOMMMMOOOMMOMOMMMMOMOMMMOMOOOMMMMMMOMMMOMMOMMMMMMMMMMMMMMMMMMOMMMMMMMMMMM
Alas Alas A Grand Journey through Amazing AlaskaA Grand Journey through Amazing Alaska
s kakaDo you know that over 60% of the visitors to Alaska
each year, do so on a cruise ship? It’s certainly the easiest way to see this vast wonderland, however, it truly only is the tip of the iceberg. At SitInMySeats VIP Tickets, Travel & Concierge Services, the travel specialists are known for tailoring and customizing unique and unforgettable experiences to destinations worldwide. Alaska is no exception. So many people have already experienced cruising and are looking for ways to push their expectations when they fi nally plan their vacation.
“We’re seeing a growing trend in our discerning clients wanting more from their destinations, more from their experiences and certainly, more from our team as we create and personalize each vacation” says Laura Hildenbrandt, Director of Travel.
Recently, the team at SitInMySeats created a journey for a family looking to experience the true Alaska. The clients wanted a “grand journey” and wanted to take in as much of the landscape and
culture as they could in a period of 12 days. The result was an awe-inspiring trek that allowed
the clients to take in the natural beauty, search for Alaska’s famed wildlife and learn the stories behind the sights as they traveled through some of the state’s most stunning wilderness. They visited Chugach National Forest, Kenai Fjords National Park, Kenai National Wildlife Refuge and Denali National Park. The wildlife experience was beyond their expectations. During this adventure, they saw marine wildlife such as sea otters, puffi ns, harbor seals, Steller sea lions and whales in Kenai Fjords National Park as they coasted past glaciers on their canoes. They saw countless animals throughout the journey, including caribou, moose, Dall sheep and grizzly bears.
SitInMySeats also customized an amazing “fl ightseeing” trip of Mt. McKinley that the clients said there are “no words to describe”! Throughout this journey, SitInMySeats made sure that their transportation and accommodations were nothing short of luxurious, having their guests stay at amazing places such as Kenai Fjords Glacier Lodge, Caribou Lodge and Tutka Bay Lodge.
A trip to Alaska can be done so many different ways but the end result will stay the same.....a vacation and experience that will live on in your dreams and memories forever. For more information on Alaska or any other travel destination, please contact SitInMySeats VIP Tickets, Travel & Concierge Services at 954-456-0419/ 866-798-7328 or email Lisa Crawford at lisa@sitinmyseats.com.
LIFESTYLEMAGAZINEGROUP.COM | DECEMBER 2012 27
28 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
LASTING LOVE
By Laura J. CummingsTo celebrate Valentine’s Day, we asked some of Estero’s most enduring lovebirds to share their stories of falling in love – and their secrets to maintaining ardor for one another through decades of marriage. Enjoy their tales of accidental dates, weathering tough times, and fi nding humor through life’s journey together.
people
Joe and Joni Pavich will be celebrating their 40th anniversary this year. They raised two boys while building a successful real estate business in Estero. Both sons, Joe, Jr., and Jason, are now Realtors in the family business. Joe Sr. and Joni consider their sons’ wives as their “daughters-in-love” and have been blessed with fi ve grandchildren. “Our lives revolve around our family,” Joni says. “They are our greatest gifts of all!”
HOW THEY METTwo Chicago girlfriends from high school reunite: one has a daughter, one has a son...Joni: Our moms were friends during their high school years. We went to a wedding
with our parents and met there. Joe: Joni chased me all night long! ...OK, Joni’s version is the “truth.” I was only
13 years old, and boys had cooties!Joni: The cooties very quickly disappeared when we started dating two years later.
FAST DATESJoni: Joe’s need for speed started at a young age. Our fi rst date – January 11,
1969 – involved us in a drag race. I wasn’t even allowed in a car with a boy! The more he tried to impress me, the more scared I became. Two weeks later, we were going steady and still are!
We were married on June 9, 1973. Over 500 guests attended, and our traditional Croatian/Italian wedding lasted for two days. We proceeded on our honeymoon to San Francisco, Los Angeles and Las Vegas. We were too young to gamble, so we walked around the casinos. But, in the end, we were lucky in love!
SECRET TO MARITAL BLISSJoe: We’ve been married 40 years in June, and we’ve never had a fi ght...that I’ve won!jo
e &
joni
LIFESTYLEMAGAZINEGROUP.COM | FEBRUARY 2013 29
Sean James is a retired executive and an Estero Fire Commissioner. He and his wife, Catherine, made multiple moves while raising two boys, before retiring to Florida in 2003. One of their sons recently told them he knew no other couple married as long as his parents who were still as much in love as they are. This they consider the ultimate compliment.
HOW THEY METSean: We were both born in Ireland and emigrated to New York City within six
months of each other. We met at a dance. Our lives were very hectic. I was attending college full time and working a full-time plus a part-time job. Catherine was also attending school and working. Our dates usually started with attendance at a 2:30 a.m. Mass after I fi nished my part -time job. Mass was followed by breakfast at an all-night restaurant, and this was often followed by long talks, often sitting on the curb until sunrise, discussing life, family, values and faith.
DATE NIGHTCatherine: Early in our marriage, I established Friday night as “Date Night.” This
might include eating out, a movie or a show, but more frequently, it simply involved setting up the end of the dining room table, lighting the candles, having a simple dinner and spending three or four hours just being together.
Sean: We really enjoy doing things together, whether it be projects around the home, playing tennis or golf, or traveling. We particularly like road trips together, since there are no interruptions on our time. We also work together on a number of church outreach ministries.
WHY THE MARRIAGE HAS LASTEDBoth: We operated as partners in trying to establish some level of harmony between
family life and the ever increasing demands of corporate life. We fi rmly believe our faith and shared values have sustained us through diffi cult times.
people
sean
& c
athe
rine
30 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
Wilson Bradshaw is President of Florida Gulf Coast University, while Jo Anna is
Chairperson of the Harry Chapin Food Bank Board of Directors. They raised three
sons and have one grandson, plus four cats (three of which are female, to make up for
all the boys in the family). They celebrated two decades of marriage on Sept. 9, 2012.
HOW THEY METJo Anna: We met on the Tri-Rail train on the east coast of Florida in 1990. Brad rode
it from Miami to Boca Raton, and I took it from Pompano Beach to Boca Raton. He was
a dean at FAU, and I was a VP at a local bank. We actually didn’t date but only saw
each other on the train fi ve days a week – for two years. Brad moved to Georgia to
become vice president for research and dean of graduate studies at Georgia Southern
University. He came back for the inauguration of the new president at FAU, and we went
to dinner that night. Other friends from “the train” were supposed to join us but didn’t.
Brad: In retrospect, obvious set-up.
Jo Anna: I guess that was the fi rst date, though not planned.
LAUGHTER, THE BEST MEDICINEJo Anna: Brad thinks he’s witty, but I think he’s corny.
Brad: I know I love to laugh and make others laugh as well.
Jo Anna: He has a great sense of humor and is quick with the one-liners. The most
humorous moments are when he tells a joke and can’t stop laughing at it while he’s
telling it. The joke isn’t as funny as his laugh, and you can’t help but be drawn into
laughter as well.
WHY OUR MARRIAGE WORKSJo Anna: Brad is a very kind and giving person, and he supports me in my role as
a community volunteer in helping those experiencing food insecurity. I can’t imagine
our marriage would work if he didn’t have a good sense of humor and a whole lot of
patience.
Brad: Jo Anna is a driven, independent, passionate and giving person. Over the
years, we have come to know each other, and we continue that process. I am looking
so much forward to the rest of lives together. Love conquers all.
Don Newberry was born and raised in Estero and met his future wife when he was
just 9 years old. They raised fi ve children together and now have 11 grandchildren and
fi ve great grandchildren, with another on the way.wils
on &
jo a
nna
people
LIFESTYLEMAGAZINEGROUP.COM | FEBRUARY 2013 31
don
& z
elm
a
people
Don Newberry was born and raised in Estero and met his future wife when he was just 9 years old. They raised fi ve children together and now have 11 grandchildren and fi ve great grandchildren, with another on the way.
HOW THEY METDon: The fi rst time I met her, she was 16 and married. My brother and her fi rst
husband were friends. My brother went to work on their car, and I went with him. She comes bouncing out of the house wearing a red sweater and green slacks, with long, blonde hair all the way down her back. At 9 years old, I had never thought of a girl being beautiful before. But ever since then, when I thought in my mind what an angel would look like, she would always come to mind.
MAKING A FAMILYOver the next decade, Sis had four children and Don got married, having one son.
They both divorced, reconnecting when Don’s brother asked him to help Sis move back to Estero. After that, Don frequently would see Sis when he picked up his son after work from his sister-in-law, who was friends with Sis. One day, Don and Sis started talking about movies and decided to see “Jaws” together.
Shortly thereafter, Sis was out teaching her daughter to drive, when they spotted Don working in his yard on See See Street. It was his birthday, and Sis’ daughter asked if she could bring a cake over later that evening.
Don: Best cake I ever had in my life. Her kids got along so well with mine. Our dating most of the time included the kids.
Sis: I wasn’t looking, but I’m sure glad I found him. I didn’t want to get married. He kept telling me, “I’m in love with you, and I want to make a family.”
STAYING CLOSEOn Christmas Eve 2011, Sis suffered a heart attack. A month later, she had a second
heart attack, requiring surgery and a lengthy hospital stay. Don slept beside her bed in a recliner. When a nurse asked why he didn’t use the mercy bed on the other side of the room, he replied, “It’s too far away.”
Sis: It’s a matter of just wanting to be with that person. We had to work together to survive with fi ve kids. We had nothing except each other. We’re very blessed.
Don: We have our disagreements, but when we do, we can work them out. I just feel we’re soul mates.
32 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
2MARCH
»What: Interfaith Charities of South Lee Annual Dinner and
Dessert Auction »Where: The Vineyard at Lamb
of God Church, Estero »When: Saturday, March 2,
at 6 p.m. »Tickets: $35, may be
purchased at www.isclee.org »Information: Bonnie Olson, bolson23187@gmail.com
NBC2 Senior Meteorologist Robert Van Winkle will be the celebrity auctioneer for this year’s dessert auction at the Interfaith Charities of South Lee Annual Dinner on Saturday, March 2.
The evening also includes a silent auction and chance drawings, along with a bountiful dinner catered by chef extraordinaire Art Nicoletti.
“Chef Art Nicoletti returns again, by popular demand, to work his magic using food items donated by generous local merchants, such as Hyatt Coconut Point’s marinara sauce, shrimp donated by Blue Star Seafood and chicken donated by Costco,” says ICSL board member Bonnie Olson.
The event at Lamb of God Vineyard not only raises funds for the food pantry, it also highlights the many other services provided by ICSL. This year, the celebration also commemorates the charity’s 20th anniversary serving the poor in South Lee County.
Those involved with ICSL have always considered themselves neighbors helping neighbors. Started by the San Carlos-Estero Ministerial Association in 1992, the small food pantry has grown into a full community service organization, helping nearly 4,000 people in the last year.
“It’s been a growth process, and a successful one,” says Rev. Ray Jackson, one of the organization’s “founding fathers,” as
Interfaith Charities Of South Lee: Annual Dinner & Dessert Auction
happenings
he recalled the small food pantry originally established at Estero United Methodist Church.
Each month, ICSL provides food to about 600 local families. Other services include food stamp registration, Meals on Wheels deliveries, volunteer income tax assistance (VITA), fi nancial crisis assistance and free summer lunches for kids. As a United Way House, ICSL invites partner agencies to use its facility to offer a variety of services, including language and literacy classes, abuse counseling and treatment and money management classes to help clients become fi scally responsible.
While the organization’s founders were people of faith, many businesses, community associations and service organizations now partner with ICSL to assist local families and individuals in need. Each week, local supermarkets and restaurants donate food, which volunteers pick up, sort and distribute.
A fl eet of about 200 volunteers logged a record 13,800 hours of service in 2011. Combined with multiple food drives throughout the year, nearly 400,000 pounds of food was donated, according to ICSL’s annual report released in November 2012.
“We really appreciate all the support we get,” says Executive Director Nancy Martin.
Van Winkle will lend his support to the annual dinner next month, replacing Len Jennings as the event emcee and dessert auctioneer. Desserts are donated by local merchants, groups and individuals. In the past, gourmet goodies have sold for hundreds of dollars, all supporting the mission of ICSL.
The annual dinner has sold out quickly in the past two years, so Olson recommends ordering tickets early. She’s also seeking corporate sponsorships and table sponsors who wish to be represented at this popular fundraising gala.
To learn how to help neighbors through volunteering or supporting Interfaith Charities, call (239) 267-3510 or visit www.icslee.org.
BY LAURA J. CUMMINGS
LIFESTYLEMAGAZINEGROUP.COM | FEBRUARY 2013 33
Saturday & Sunday, Feb. 23-24, 2013, 10 AM - 5 PMTickets: $20 per person, per day (advance sales only, not including tax and service fee).
please visit us online at www.sobefest.com/funandfit or call 877.762.3933
For more information & to purchase tickets,
Kellogg’s Kidz Kitchen
Whole Foods Market Food Lab
SundaySaturday
SundaySaturday
Giada De Laurentiis11:00 am
Rocco DiSpirito1:00 pm
Andrew Zimmern3:00 pm
Jeff Mauro11:30 am
Reed Alexander1:30 pm
Adrianne Calvo3:30 pm
Robert Irvine11:00 am
Aarón Sánchez1:00 pm
Reed Alexander & Lorena Garcia 3:00 pm
Sunny Andersonon11:30 am
Anne Burrell1:30 pm
Hedy Goldsmith3:30 pm
at
Chaplin School ofHospitality & Tourism
Management
ADAPTIVE LENSES
34 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
ABOUT JIM AND AMYHow long have you been in the
landscaping business?I have been in the business
for 29 years. I worked for a landscaper through middle school and high school whenever I had spare time between school, football and working at my father’s Mobil gas station. After graduating high school, I began asking all my father’s customers if they needed someone to plow their driveways in the winter. Soon I had 75 contracts. I then asked if they would be interested in me taking care of their yards. It all happened so fast, and before I knew it, I needed a secretary and a phone! I used the gas station number, had a live secretary from 7 a.m. until 7 p.m. six days a week, and presto...Mobile Lawn Care was born. I sold the company after 20 years, and in 2004, my wife and I, along with our three children, decided Southwest Florida was the place for us. I haven’t looked back since. We opened Greenway Landscape Supply and now have over 30 employees, 17 vehicles on the road daily and two full time truck drivers doing daily pickups and deliveries.
A GROWING BUSINESSWhat do you like best about living and working in
Southwest Florida?
No More Snow Plowing! We love growing a family business that is becoming more and more of a “household name.” We love working with people, and every day is a new adventure. Most of our clients come from the up North, and when they come down for season, they want tropical, to forget the cold winter and remind themselves why they love it in Southwest Florida.What are your interests outside of landscaping?
We are involved in football and volleyball organizations for our three children. Jim coaches football at First Baptist Church in Naples, and Amy is the Director’s Assistant of the Naples Juniors Volleyball travel league.What is the best part of your job?
We are from Cleveland, Ohio, where the sun doesn’t shine often. Here, it’s sunny and warm almost everyday. Meeting and exceeding a client’s expectations at their winter home is awesome. The best part of our job is the relationships we build along the way.
BEST TIPS FOR IMPROVING YOUR LANDSCAPEWhat are the biggest landscaping challenges in our climate?Just knowing what to plant where. There are many variables of sun/shade and watering requirements. There is a great variety of plant and tree material here in Florida. What are your best-selling plants and trees?One large item I feel is missing from the Southwest Florida Landscape is color. Our staff does a great job with this. We sell and install many crotons, goldmounds and Red Hot Hibiscus. The most popular-selling landscape material in our nursery are bougainvilleas. No one can walk by one without wanting to buy it because of the beautiful fl owers. Palm trees are our top-selling tree.
biz style
Greenway Landscape Supply
20190 S. Tamiami Trail, Estero
Owners: Jim and Amy Ridinger
LIFESTYLEMAGAZINEGROUP.COM | FEBRUARY 2013 35
3301 Bonita Beach Road Suite 201 Bonita Springs, Florida 34134
Phone: (239) 992-7702 Toll-Free: (800) 533-7797
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36 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
BEST OF ESTERO DININGAs you consider where to take your sweetheart for a special Valentine’s dinner, we would like to highlight the best of what our local chefs have to offer. We at Estero Lifestyle Magazine have enjoyed some amazing culinary delights during the last year. Here is our Top 10 list of appetizers, entrees and desserts from the restaurants we visited in 2012.
Big Hickory Seafood Grille26107 Hickory Blvd., Bonita Springs
Not to miss: New England Clam Chowder and Calypso Lobster Salad Topped with bacon and chives, this creamy soup is hearty
and comforting with its smooth, rich fl avor that rivals any
chowder served in the Northeastern states. Try it with the
Lobster Salad, featuring amply sized chunks of meat and
a tomato crown with wafer “claws” to give the illusion of
a lobster’s shape.
Blue Water Bistro23151 Village Shops Way, Estero
Not to miss: Not to miss: Crab Cake and The Ultimate Starters can be a meal here. The giant crab patty is make
from three types of crab, along with chunks of lobster, and
served atop a creamy Palm Island remoulade. With a ring
of green and red olive oils at the plate’s edge and more
crabmeat piled on top, this crab cake is a beauty. Pair it
with The Ultimate, a seafood feast of chilled king crab, snow
crab, shrimp cocktail, oyster, clams and mussels for two.
Bistro 4113499 S. Cleveland Ave., Fort Myers
Not to miss: Pork Pot Roast Bistro 41 manages to make this comfort food sophisticated.
Braised in port wine and well-seasoned, the Good Nature
pork roast is served atop roasted garlic mashed potatoes
with a stack of caramelized onions swirled on top. The dish
is fi nished with savory gravy and beurre monté and served
with broccolini. It’s a local favorite.
BY LAURA J. GATES
dining style
LIFESTYLEMAGAZINEGROUP.COM | FEBRUARY 2013 37
Cirella’s Italian Bistro & Sushi Bar25265 Chamber of Commerce Drive, Bonita Springs
Not to miss: Sushi and Sashimi Boat The restaurant’s most dramatic dish, this impressive,
wooden boat spans the entire length of a small dining
table and is fi lled with 40 pieces of sashimi and 24 pieces
of sushi, along with a California roll, JB Roll, rainbow roll,
tuna roll and tuna tataki or seafood salad.
Connors Steak & Seafood10076 Gulf Center Drive, Fort Myers
Not to miss: Boursin Filet and Strawberry Shortcake The nine-ounce fi let is a tantalizingly plump fi let of beef
topped with Boursin cheese and a stack of “tobacco
onions” – red onions dipped in seasoned buttermilk and
deep-fried. This is one tall dish of melt-in-your mouth
perfection. Leave room for the house specialty strawberry
shortcake. This giant slice of sweet cake is served warm
and generously topped with Conners’ homemade vanilla
bean ice cream and a dollop of fresh whipped cream.
Simply heavenly!
Figs Grille25987 S. Tamiami Trail, Bonita Springs
Not to miss: TagineTagine is a traditional North African dish served in an
earthenware pot with a towering, cone-shaped top
designed to infuse moisture back into the dish as it cooks.
Executive Chef Sam Tadros’ own spice blend includes
fourteen different herbs. The Lamb Tagine is melt-in-your-
mouth tender.
dining style
38 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
La Fontanella Ristorante24600 Tamiami Trail, Bonita Springs
Not to miss: Cannoli Sweet and creamy, this fabulous dessert is fi lled with
homemade cream and chocolate chips and garnished
with pistachio nuts. Other fabulous desserts include the
Crème Brûlée and the Rice Pudding with white raisins and
macadamia nuts.
Tarpon Bay5001 Coconut Road, Estero
Not to miss: Ceviche and Raw Bar Paired with fl avorful chiles and fresh herbs, each of Tarpon
Bay’s eight ceviche dishes is bursting with fl avor. These
raw seafood delights are “cooked” while marinating in
citrus juice. Try the Asian Salmon with Thai chili sauce
and almonds. The raw bar also includes a selection of the
freshest oysters and clams on the half shell.
Manhattan Steakhouse24940 S. Tamiami Trail, Bonita Springs
Not to miss: Porterhouse for Two The porterhouse features fi let mignon and New York strip
served sizzling from the T-bone with natural juices for
dipping. Charred on the outside with a soft, pink center, this
steak could be cut with a butter knife. It’s perfect paired
with the Special German Potatoes, sauteed golden brown
with onions and baked for a splendid crunch.
Seasons 528930 Tamiami Trail N., Naples
Not to miss: Mini IndulgencesThese mini-desserts are all under 475 calories (as is
everything on the menu at Seasons 52). Served in shot-sized
glasses for $2.50 apiece, these small dishes of sweetness
are the perfect way to cap off a meal. Indulgences change
seasonally. Try the Belgian Chocolate Rocky Road, decadently
loaded with four kinds of chocolate.
dining style
Have a favorite dish from a local restaurant? We’d love to try it out and feature more culinary delights in an upcoming edition of Estero Lifestyle Magazine.
888 EAST LAS OLAS BOULEVARD, FORT LAUDERDALE • 954 462 8880 VALET PARKING AVAILABLE
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LEVINSONJEWELERS.COM
40 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
The best homemade breakfast and lunchin Bonita Springs!
WINNER-2008/2009/2010/2011/2012 BEST OF BONITA News-Press People’s Choice Awards. Homemade specialities including eggs,omelets, pancakes, waffles, homemade soups, salads, chili,Taylor Pork Roll, scrapple, sausage gravy, corned beef hash, creamed chip beef, roast beef and turkey and “Real” Philly Cheesesteaks, and homemade rice pudding.
Beer &Wine Served
Soup/salad bar included with every entrée
A NAPLES TRADITION SINCE 1970
(239) 596-6844
LIFESTYLEMAGAZINEGROUP.COM | FEBRUARY 2013 41
Got story ideasLifestyle Magazines wants to know about what’s happening in our community!Please submit story ideas todtarrant@lifestylemagazinegroup.com
All stories will be reviewed by the Lifestyle Editorial Team for consideration.
know about i !y
APRIL 2012 AMERICAN CANCER SOCIETY BIRTHDAY BALL | S
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TOP10GADGETS
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42 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
ARTS & ENTERTAINMENT
FEB 1, 8, 15 & 22SWEET LIBERTY SAILING ADVENTURENaples Bay tour by Conservancy of Southwest Florida (239) 793-3525 or www.conservancy.org
FEB 1-2THE FELLA SINGS ELLANaples Philharmonic Center for the Arts(239) 597-1900 or www.thephil.org
FEB 1-16FIDDLER ON THE ROOFBroadway Palm Dinner Theatre(239) 278-4422 or www.broadwaypalm.com
MONTY PYTHON’S SPAMALOTBig Arts Theater, 2000 Periwinkle Way,Sanibel (239) 395-0900 or www.bigarts.org
FEB 1-23GHOST WRITERSugden Community Theatre, Naples Fifth Avenue S.(239) 263-7990 or www.naplesplayers.org
FEB 2EDISON FORD ANTIQUE CAR & BOAT SHOWEdison & Ford Winter Estates, Fort Myers (239)334-7419 or www.edisonfordwinterestates.org
FEB 2-3ARTFET FORT MYERSEdwards Drive at Hendry St., Downtown Fort Myerswww.artfestfortmyers.com
FEB 3-4LAST OF THE RED HOT MAMASNaples Philharmonic Center for the Arts(239) 597-1900 or www.thephil.org
FEB 3, 10, 17 & 24GREEN MARKET FLORIDASundays from 10am-2pm at Miromar Outlets, Estero(239) 948-3766 or www.miromaroutlets.com
FEB 5WILDLIFE PHOTOGRAPHY CRUISEGood Fortune II Eco-Cruise with photographer Dennis Goodman(239) 403-4236 or www.conservancy.org
FEB 6-7THE BRONX WANDERERSNaples Philharmonic Center for the Arts(239) 597-1900 or www.thephil.org
FEB 7SWFL SYMPHONY: OL’ MAN RIVER CRUISEJP Paddlewheel Boat at City Dock, Ft. Myers(239) 418-1500 or www.swfl so.org
FEB 9-10BONITA SPRINGS NATIONAL ART FESTIVALPromenade at Bonita Bay, Bonita Springs (239) 495-8989 or www.artcenterbonita.org
FEB 13-14SWEETHEART EXPRESSSeminole Gulf Railway(239) 275-8487 or www.semgulf.com
FEB 14UPTOWN EXPRESS: VALENTINE’S DAY DOOWOPThe Stage at Riverside Parkwww.uptowndoowop.com
FEB 14-16MIROMAR DESIGN CENTER ANNUAL HOME DESIGN SHOWMiromar Design Center, 10800 Corkscrew Road, Estero(239) 390-8207 or www.miromardesigncenter.com/home-design-show
FEB 15JOHNNY JOHNSON PRESENTS SINATRACape Coral First United Methodist, 4118 Coronado Pkwy(239) 418-1500 or www.swfl so.org
THE BEACH BOYSBarbara B. Mann Performing Arts Hall(239) 481-4849 or www.bbmannpah.com
FEB 16LOVE OUR PARK ART SHOWKoreshan State Historic Site, Estero(239) 992-0311 or www.fl oridastateparks.org
OUR MOTHER’S HOME/HEARTS OF LOVE GALASpring Run Golf Club at The Brooks(239) 267-4663
FEB 18 - KIDS ROCKGermain Arena, Estero(239) 948-7825 or www.germainarena.com
FEB 19-24BILLY ELLIOTNaples Philharmonic Center for the Arts(239) 597-1900 or www.thephil.org
THE ADDAMS FAMILYBarbara B. Mann Performing Arts Hall(239) 481-4849 or www.bbmannpah.com
FEB 20JEFF DUNHAMGermain Arena, Estero(239)948-7825 or www.germainarena.com
FEB 21-APRIL 6SOUND OF MUSICBroadway Palm Dinner Theatre(239) 278-4422 or www.broadwaypalm.com
FEB 21-23THE PERFECT GAME: JIM NAISMITH INVESTS BASKETBALLPromenade at Bonita Bay, Bonita Springs (239) 495-8989 or www.artcenterbonita.org
FEB 22-MARCH 23THE MARVELOUS WONDERETTESBig Arts Theater, 2000 Periwinkle Way, Sanibel (239) 395-0900 or www.bigarts.org
FEB 23SOUTHWEST FL WINE & FOOD FESTMiromar Lakes Beach & Golf Clubwww.swfl winefest.org
TASTE OF HISTORY LUNCH WITH KORESHANSKoreshan State Historic Site, Estero(239) 992-0311 or www.fl oridastateparks.org
FEB 23-24NAPLES NATIONAL ART FESTIVALCambier Park & 8th Street S., Naples(239) 580-7999 or www.naplesgov.com
FEB 24ESTERO CONCERT SERIES AT KORESHAN: CHAMBER MUSIC IIKoreshan State Historic Site, Estero(239) 596-8404 or www.fl oridastateparks.org
FEB 26-28YOU SAY TOMATO, I SAY SHUT UP!Naples Philharmonic Center for the Arts(239) 597-1900 or www.thephil.org
FEB 27-MARCH 30THE PRODUCERSSugden Community Theatre, Naples Fifth Avenue S.(239) 263-7990 or www.naplesplayers.org
FEB 28 - TONY BENNETTBarbara B. Mann Performing Arts Hall(239) 481-4849 or www.bbmannpah.com
DEC 30 - ESTERO CONCERT SERIES: VOICES OF RUSSIAKoreshan State Historic Site, Estero(239)596-8404 or www.fl oridastateparks.org
HAVE AN EVENT COMING UP?Email us at info@lifestylemagazinegroup.com
ESTERO EVENTSF E B R U A R Y 2 0 1 3
calendarofevents
LIFESTYLEMAGAZINEGROUP.COM | FEBRUARY 2013 43
SPORTS & RECREATION
FEB 1FL EVERBLADES VS. TRENTON TITANSGermain Arena(239)948-7825 or www.fl oridaeverblades.com
FGCU M. TENNIS VS. TROYFGCU Tennis Complexwww.fgcuathletics.com
FEB 2FGCU SWIMMING/DIVING VS. UNFFGCU Aquatics Centerwww.fgcuathletics.com
FL EVERBLADES VS. GREENVILLE ROAD WARRIORSGermain Arena(239) 948-7825 or www.fl oridaeverblades.com
FEB 3FL EVERBLADES VS. ORLANDO SOLAR BEARSGermain Arena(239) 948-7825 or www.fl oridaeverblades.com
FEB 7ESTERO HIGH BASKETBALLDistrict Finals at Immokalee(239) 947-9400 or www.est.leeschools.net
FEB 7FGCU M. BASKETBALL VS. ETSUAlico Arenawww.fgcuathletics.com
FEB 9FGCU BASKETBALL VS. USC UPSTATEAlico Arena; Men at 5:15 p.m.Women at 7:30 p.m.www.fgcuathletics.com
FEB 11FGCU W. BASKETBALL VS. ETSUAlico Arenawww.fgcuathletics.com
FEB 15 FGCU SOFTBALL VS. WICHITA STATEFGCU Softball Complexwww.fgcuathletics.com
FEB 16 FGCU SOFTBALL VS. APPALACHIAN ST/S. ILLINOISFGCU Softball Complexwww.fgcuathletics.com
FEB 16 FGCU W. TENNIS VS. HOUSTONFGCU Tennis Complexwww.fgcuathletics.com
FEB 17 FGCU SOFTBALL VS. IOWA ST/GA SOUTHERNFGCU Softball Complexwww.fgcuathletics.com
FEB 19FL EVERBLADES VS. GWINNETT GLADIATORSGermain Arena(239) 948-7825 or www.fl oridaeverblades.com
FEB 21RED SOX DOUBLEHEADER: BC/HUSKIESJetBlue Park, Ft. Myershttp://boston.redsox.mlb.com/schedule
FEB 22 FGCU SOFTBALL VS. MINNESOTAFGCU Softball Complexwww.fgcuathletics.com
FEB 22-23FL EVERBLADES VS. EVANSVILLE ICEMENGermain Arena(239) 948-7825 or www.fl oridaeverblades.com
FEB 23RED SOX VS. RAYSJetBlue Park, Ft. Myershttp://boston.redsox.mlb.com/schedule
FGCU SOFTBALL VS. VILLANOVA/ALBANYFGCU Softball Complexwww.fgcuathletics.com
FGCU M. TENNIS VS. OKLAHOMA STFGCU Tennis Complexwww.fgcuathletics.com
FEB 24 MINNESOTA TWINS VS. TAMPA BAYHammond Stadium, Ft. Myershttp://minnesota.twins.mlb.com/spring_training
FGCU SOFTBALL VS. MICH ST/ST. BONAVENTUREFGCU Softball Complexwww.fgcuathletics.com
FEB 25 MINNESOTA TWINS VS. PITTSBURGHHammond Stadium, Ft. Myershttp://minnesota.twins.mlb.com/spring_training
FEB 26 RED SOX VS. CARDINALSJetBlue Park, Ft. Myershttp://boston.redsox.mlb.com/schedule
FEB 27FL EVERBLADES VS. READING ROYALSGermain Arena(239) 948-7825 or www.fl oridaeverblades.com
MINNESOTA TWINS VS. PHILADELPHIAHammond Stadium, Ft. Myershttp://minnesota.twins.mlb.com/spring_training
FEB 28FGCU BASKETBALL VS. MERCERAlico Arena: Men at 5:15 p.m.Women at 7:30 p.m.www.fgcuathletics.com
MINNESOTA TWINS VS. BALTIMOREHammond Stadium, Ft. Myershttp://minnesota.twins.mlb.com/spring_training
44 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
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Third Annual Tara’s Jingle JogThe Third Annual Tara’s Jingle Jog brought
315 runners of all ages out to Estero
Community Park Dec. 8 to support The
Passion Foundation: A Melanoma Initiative.
Founded by Jon and Tara Parla, The Passion
Foundation seeks to educate about the risk
factors for skin cancer and raises funds to
put up shade tents over Southwest Florida
school playgrounds.
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46 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
scene on site
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The Beef O’Bradys Golf Tourney
was held on October 20, 2012 at
Stoneybrook Golf Course to benefi t
the Pinewoods Elementary School.
Sponsors are Honda of Fort Myers,
Beef O’Bradys and Estero Lifestyle
Magazine.
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Beef O’Bradys Golf Tourney
We offer pick up, delivery, & installation!Stop on by and say hi to “Lil Bit!”
CUSTOM & PRESERVATION
FRAMING Additional services such as:
Dry Mounting Flat Screen TV’sSports Memorabilia
Many More Artistic Services
Turnaround time 3-5 days
HOURSMonday - Friday
9am-5pmSaturday
9am-3pm
239-390-2381 ds.gallery@comcast.net
BONITA SPRINGSSandpiper Plaza
3725 Bonita Beach Rd.Suite #6
48 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
scene on site
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The Second Annual Coconut Point New
Year’s Weekend Art Festival was held at
the mall Dec. 29-30 and included hundreds
of artists working in mediums as varied as
sculpture, paintings, photography, jewelry,
ceramics and textiles. For more upcoming art
festivals, visit www.artfestival.com.Jannnnnnneeet t ee & R&& Rono SchhnanauauuuaufeeereeeeeIvvvveeevettteeettet eeee && &&& & ChaChaC de d Life
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Coconut Point New Year’s Weekend Art Festival
LIFESTYLEMAGAZINEGROUP.COM | FEBRUARY 2013 49
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50 FEBRUARY 2013 | LIFESTYLEMAGAZINEGROUP.COM
BY BRUCE TURKEL
LP
My father was an innovative and very successful real estate developer. The Miami Herald called him “The Father of Florida Condominiums” because he built the fi rst residential condo in the United States – and the fi rst offi ce condo in the world.
As a kid, I used to walk from my elementary school to his construction projects. Sometimes my dad would walk me through the job site and show me where the elevators were going, how the stairs would be installed, and where the apartments were.
He’d also tell me about the construction business: How you made your money not when you sold your building but when you bought the property.... How the key to building a great building profi tably was compromising on everything except design and architecture.... And why he always wanted to sell his condo apartments as early as possible in the project’s lifespan.
Even as a kid, I thought I understood the reason for selling the project early was to get as much money as you could as quickly as possible. But my dad had a different rationale. Quite simply, he said he always preferred to “sell the dream.”
As my dad explained it, his best opportunity to sell an apartment for the highest price was to walk his potential buyer through a construction site and show them where they’d live, how close they’d be to shopping, the tennis courts, and the beach. Where they’d park and where their grandchildren would sleep when they stayed over.
But once the apartment was complete, the conversations would become more prosaic. One couple wanted harvest gold shag carpeting. The next buyer hated gold. One couple wanted a tile kitchen. The next wanted butcher block. Some people wanted bathtubs. Some people wanted showers because they couldn’t step over the bathtub rim.
So what’s an easier sell? Painting the picture of where they’re going to tuck in their adorable grandchildren? Or debating the value proposition of Corian or Formica countertops? When put in those simple terms, the advantages become clear.
Regardless of who the customer was and what they wanted, it was always easier to “sell the dream.” Because the reality never quite measured up to their fantasies.
Now think about your brand strategy. Are you promoting the intellectual, metrics-based advantages of your brand? Or have you fi gured out how to sell the dream?
Want some examples to fi gure out where you stand? Microsoft sells computing; Apple sells the dream. Checkers sells fast food; McDonald’s sells the dream. Sears sells inexpensive clothing and household items; Target sells the dream.
Selling the dream means you can concentrate your brand messaging on the things that get people excited. It means you can build a resilient message that will survive trends and fads. And it usually means you can charge – and get – a higher price for your products and services. Just like Apple, McDonald’s, Target… and my father.
Thanks, Dad.Bruce is a branding expert who makes his
clients’ brand experiences more valuable.
He’s worked with great organizations
including Discovery Channel, Baptist Health,
MetCare, and Miami. He’s spoken at MIT,
Harvard, and hundreds of conferences. He’s
been on NPR and CNN and featured in The
New York Times and Fast Company Magazine.
He has published three books on advertising
including Building Brand Value.
You can reach Bruce at bturkel@turkel.info
LEONARD TURKEL | 1930-2011
BEACH RESIDENT: A 1965 story and photo in the Miami Newscrowned Leonard Turkel the father of Florida Condominiums.’
MIAMI NEWS FILE, 1965
Selling The DreamBeing specifi c can be anticlimactic
and another thing
LIFESTYLEMAGAZINEGROUP.COM | FEBRUARY 2013 51
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