Word of mouth and brand loyalty
Consumer behaviour group assignment
The "world’ using simple web 2 tools.
Unleash Your Conference Participants To Become WOM Influencers
conversation_and_word_of_mouth_marketing-louise_rijk.ppt
Conversation impact social media measurement by irfan kamal and john bell
Networking by Association(s)
Integrating Word of Mouth Marketing (WOMM) into the Advertising Mix
Winning in Local Search: Top 10 Trends for 2014 - Kenshoo Webinar
Networking to Win Business
Word of Mouth Marketing
Workshop 3: Social media marketing strategies