Lecture 1 introduction, key themes and outline
Community Investigative In-Depth Your Weather Authority.
Creating Value. Sales departments purpose = Maximize revenue Sales departments mission = Get and keep customers – To accomplish these, an organization.
Creating Value. Purpose and Mission Sales department purpose = Maximize Revenue Sales department mission = get and keep customers – Must have a meaningful.
Solution Selling What Are Your Sales Goals? To create a customer - Peter Drucker To bring our audience and advertisers together - KOMC/KRZK, Branson,
Key Account Selling * * Based on the book Major Account Sales Strategy, Neil Rackham, Harper Business, 1991.
Advanced Negotiating. Media Sales Objectives What are your sales objectives? 1To get results for customers 2To develop new business 3To retain and increase.
Solution Selling What Are Your Sales Goal? To create a customer - Peter Drucker To create a customer - Peter Drucker To bring our audience and advertisers.
In-Text Ads the Mobile Web Supervised & Guided By: Avishai Weis Yaron Zakai-Or Noam Lampert Delivered By: Adi Guberman Gal Ben Ami.
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WOMMA 2010 - The Economic Value of Word of Mouth
Today’s Agenda
