Chapter Objectives Personal Selling and Sales Promotion CHAPTER 17 1 2 4 7 8 Describe the role of todays salesperson. Describe the four sales channels.
Getting Started Workbook
Chapter 13 Initiating the Sale1 Section 13.1 The Sales Process Chapter 13 Initiating the Sale Marketing Essentials.
Selling at the speed of change 2
Applying Process Improvement to the “Art” of Sales.
