2007 Thomson South-Western Sales Promotion Overview and the Role of Trade Promotions Chapter Seventeen.
2007 Thomson South-Western
Sales Promotion Overview and the Role of Trade Promotion
BRO Time: “Giveaways grow as the ‘when’ and ‘why’ evolve”
BRO T IME : “G IVEAWAYS GROW AS THE ‘ WHEN ’ AND ‘ WHY ’ EVOLVE ” Questions: 1. What items do marketers consistently giveaway at baseball games? How expensive.
