Gce ms-media studies-jan13-e
Marketing Strategy
PART II PITCH – STRUCTURAL PATTERN OF AN AD (attention, confidence, response etc.) NEEDS HIERARCHY AD CONSTRUCTION MODE (MUSIC AND LANGUAGE)
Marketing in action
How advertisement effets psychologically in new generation's communication system
UNIT 2 EXPANDING THE BASICS CHAPTER 5: Commercials and Short Form CHAPTER 6: Lighting CHAPTER 7: Sound CHAPTER 8: Nonfiction.
OLC EUROPE PRINCIPLES OF MARKETING Eric Agyemang BSc., MA, PGCE, A1, V1.
OBJECTIVES Explore the History of motion picture Cameras; Gain an understanding of the Technical equipment used for motion picture Recording; Survey Movements.
The Art of Design andCreativity How Do I Design the Perfect Advertisement?
“Modest Apparel”
3-*** Split Run Tests 14-1. Blind Headlines 14-2.
Prentice Hall, © 200914-1 Design and Production Part 4: Principles: Creativity and Breakthrough Advertising Chapter 14.
