Chapter 17 Promotional Concepts and Strategies SECTION 17.1 The Promotional Mix 1 Marketing Essentials Chapter 17 Promotional Concepts and Strategies Section.
Think Critically… “Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.” Leo Burnett Take 2-3 minutes to consider this.
Marketing 1 and 2 Agenda for 5.7.13 3 rd and 4 th block Sr. Finals S ENIORS TURN IN PD P OINTS !! Marketing 2 – UNBA Work Day Marketing 1 – Recap Shark.
