Integrated Promotion Decisions Chapter 13 McGraw-Hill/Irwin Copyright © 2010 by The McGraw-Hill Companies, Inc. All rights reserved.
Chap 013
Market Targeting and Strategic Positioning Pertemuan 10 Buku 1 Hal: 184-202 Matakuliah: J0504 - Strategi Pemasaran Tahun: 2009.