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McGraw-Hill/Irwin Retailing Management, 7/e © 2008 by The McGraw-Hill Companies, All rights reserved. Chapter 15 Retail Pricing.
External and Internal Environment factors for an MNC Socio-Cultural Legal Economic Political - Domestic - Local - International Technological Regulators.
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Chapter 15
Retailing Management 8e© The McGraw-Hill Companies, All rights reserved. 14 - 1 CHAPTER 2CHAPTER 1CHAPTER 14 Retail Pricing CHAPTER 14 McGraw-Hill/Irwin.