Copyright © 2004 Pearson Education, Inc. Slide 8-1 E-commerce Kenneth C. Laudon Carol Guercio Traver business. technology. society. Second Edition.
Copyright © 2007 Pearson Education, Inc. Slide 8-1 E-commerce Kenneth C. Laudon Carol Guercio Traver business. technology. society. Third Edition.
Copyright © 2004 Pearson Education, Inc. Slide 8-1 Chapter 8 EC Marketing Communications modified 2007 - jmd E-commerce Marketing Communications.