Ideas are everywhere Raj Bhat. Change as a Source of Opportunity Status-quo is good for incumbent players (established companies) – they have products.
Shahid Khan, Asim Karim and Shaheryar Iqbal, “Helicobacter urease: Niche construction at the single molecule level”. J. Biosci. 34:503-11
09_chapter 1.pdf
Niche protection in transitions to sustainability
