Copyright 2004 © Pearson Education Canada Inc 1-1 Chapter 1 Marketing in the Twenty-First Century.
Marketing Book Slides
Marketing Management
Copyright © 2003 Prentice-Hall, Inc. 1-1 PowerPoint by Milton M. Pressley Creative Assistance by D. Carter and S. Koger PowerPoint by Milton M. Pressley.
Copyright © 2003 Prentice-Hall, Inc. 1-1 Marketing Task Ten rules of radical marketing The CEO must own the marketing function. Make sure the marketing.
