chapter 10 McGraw-Hill/Irwin Copyright © 2009 by The McGraw-Hill Companies, Inc. All rights reserved. Producing Ads for Print, Electronic and Digital.
Producing Ads Chapter 10 McGraw-Hill/Irwin Copyright © 2012 by The McGraw-Hill Companies, Inc. All rights reserved.
Bonus Chapter Arens|Schaefer|Weigold. Learning Objectives Specify key responsibilities in managing ad production Review the processes for producing print.
Chapter ten Producing Ads for Print, Electronic, and Digital Media McGraw-Hill/Irwin Essentials of Contemporary Advertising Copyright © 2007 The McGraw-Hill.
