STRATEGIC MANAGEMENT
Prentice Hall, Inc. © 20064-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 4 Environmental Scanning and.
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Wheelen Smbp13 Ppt 04
Wheelen_smbp13_ppt_04
4-1 CHAPTER 4 Environmental Scanning and Industry Analysis.
1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 4 Environmental Scanning and Industry Analysis.
TM-57 Topic 3 The External Environment is part of Strategic Management Model 9/12/20159/12/2015 SCANNING AND MONITORING THE EXTERNAL ENVIRONMENTSCANNING.
Prentice Hall, Inc. © 20084-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 11 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 4 Environmental Scanning and.