MBIE Master of business innovation & entrepreneurship 1 New myths for a very new world: the “heroic journey” of a kiwi high technology enterprise Peter.
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Hero’s Journey 12 Steps. Basic Idea The Hero’s Journey is a term coined by famed mythology professor Joseph Campbell in his book, “The Man With A Thousand.
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The Hero Journey Question: What is a hero?. The Hero Journey is a paradigm. A paradigm is a model or standard form that governs our experience and sense.
THE HERO’S JOURNEY 1. Heroes are introduced in the ORDINARY WORLD, where 2. they receive the CALL TO ADVENTURE. 3. They are RELUCTANT at first or REFUSE.
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Heroes are introduced in the ordinary world