Desain dan Pengelolaan Komunikasi Pemasaran Pertemuan VIII Afia R. Fitriati, BSc., MBA.
Chapter 3 Organizing for advertising and promotion: The role of ad agencies and other marketing communication organizations (part 1) By Emran Mohammad.
McGraw-Hill/Irwin Copyright © 2012 McGraw-Hill Companies, Inc., All right reversed 3 Organizing for Advertising and Promotion: The Role of Ad Agencies.