Antofagasta February 2012 IR
Grass Root Organic Restaurant
1.06 Position product/services to acquire desired business image.
THE POWER OF THE BRAND SEM. WHAT IS A BRAND? Brand: is all of the impressions and experiences consumers associate with a company, a product, or a service.
Warm-Up – BRAND JUNKIES. 1.06 Position product/services to acquire desired business image.
SEM1 1.06 A - Product Service Management PE - Position product/services to acquire desired business image PI – Explain the nature of sport/event brand/branding.