1 Chapter 15 Sales Promotions. 2 Sales Promotion Sales Promotion is a Marketing Discipline that Utilizes a Variety of Incentive Techniques to Structure.
Hogeschool van Amsterdam Interactieve Media Effective sales promotion Hoorcollege marketing communication blok 4 week 5.
Integrated Marketing Communication
1 Chapter 15 Promotions. 2 Sales Promotion “Sales Promotion is a Marketing Discipline that Utilizes a Variety of Incentive Techniques to Structure Sales-Related.
Chapter 11 Sales Promotion and Point of Purchase 11-1.