Market Research International Trade Center NCA&TSU Dr. William Amponsah Interim Director Mr. Amr M. Ahmed, M.SC. Business Counselor/ Loan Officer.
Unit 7 Interview Teaching Contents A. Pre-reading tasks B. Reading I: How to Shine at a Job Interview C. Post-reading tasks D. Reading II: Types of Interview.
Agenda Exploratory Research –Qualitative vs quantitative –Projective techniques –Focus groups.
Agenda Exploratory Research –Depth Interviews midterm Both text and lecture (and library class) Some on direct concepts Most are Applied knowledge Example:
A trip on “the True North”. Step 1 pre-reading What is the longest trip you have ever taken ? I have taken the longest trip to Hongkong I have taken the.