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© 2005 Prentice Hall14-1 Chapter 14 Global Marketing Decisions: Sales Promotion, Personal Selling, Special Forms of Marketing Communication PowerPoint.
2007 Thomson South-Western Consumer-Oriented Promotions: Sampling and Couponing.
Idate – 22nd November 2005 - Montpellier. New Mobile Services Era : Rich-Media and Interactive format, a new enabler.
© 2005 Prentice Hall14-1 Chapter 14 Global Marketing Decisions: Sales Promotion, Personal Selling, Special Forms of Marketing Communication.
