Marketing Channels And Supply Chain Management
Marketing Channels and Supply Chain Management
15 Entry Modes International Business by Ball, McCulloch, Frantz, Geringer, and Minor McGraw-Hill/Irwin Copyright © 2006 The McGraw-Hill Companies, Inc.
Learning Objectives Welcome to class of International Market Entry Modes Dr. Satyendra Singh.
1 Chapter 2 - Trading and Investing in International Business International Business by Ball, McCulloch, Frantz, Geringer, and Minor.
