Fence Co. Case
L5
CHAPTER 5 THE FIVE GENERIC COMPETITIVE STRATEGIES - Which One to Employ? McGraw-Hill/Irwin Copyright ®2012 The McGraw-Hill Companies, Inc.
Strategy and Competitive Advantage. Five Generic Strategies Low-cost provider Broad differentiation Best-cost provider Low-cost niche Differentiation.
LECTURE 4 CHAPTER 3 Information Systems Today: Managing in the Digital World 3-1.
