inf_bank.doc.doc
Engaging Adult ESL Online Learners with USALearns
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Product Design Pricing and Strategies 2 Chapter Objectives Differentiate between a product item and product line. Classify products as consumer goods.
E-Commerce Strategy and Global EC. Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall strategy A broad-based formula for how a business.
Types of Retailers Types of Retail Ownership 2 Chapter Objectives Explain the NAICS categories for the retail industry. Name the types of business organization.
Retail Strategy Financial Strategy 2 Chapter Objectives Explain target markets. Discuss market segmentation. Explain competitive advantage. Describe.
Exploring Retail Marketing Retailing and Its Benefits 2.
Branding and Entertainment Price Decisions 2 Chapter Objectives Explain entertainment brand identity, brand marks, and trademarks. Identify brand strategies.
Planning the Promotion Advertising and Sales Promotion 2 Public Relations and Personal Selling.
Job Application Process Starting Your Retailing Job 2.
The Research Process Outlets–the Place Decision 2.
