Analysing Advertising. Glossary of Techniques Beauty Appeal: Beauty attracts us; we are drawn to beautiful people, places, and things.
FACT AND OPINION. FACT A fact is a statement that can be proved. Statistics, incidents, and descriptive observations are all facts.
Protecting your Money: Advertising
Protecting your Money: Advertising Coach Markus. Objectives Recognize questionable advertising techniques. Identify ways consumers can protect themselves.
FACT AND OPINION
