Antitrust and real estate
Evaluating a Firm’s External Environment 2-1 Chapter 2.
Evaluating a Firm’s External Environment 2-1 Copyright © 2012 Pearson Education, Inc. publishing as Prentice Hall. Chapter 2.
Evaluating a Firm’s External Environment Chapter 2.
2-1 Evaluating a Firm’s External Environment. 2-2 Why External Analysis? External analysis allows firms to: discover threats and opportunities see if.