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1. 1 | Where Has Your Hero Gone? Turning Companies into Storyteller Petra Sammer, Partner | Chief Creative Officer 2. 2 | Do we need new Superheros in PR? We think: yes.…
1. “Transmedia Storytelling for Brands” Presented by Alexandra Lehmann Social Media, Advertising, & Integrated Marketing Ancell School of Business, Western Connecticut…
1. Transmedia StorytellingConnecting Consumers to Brands throughModern StorytellingMeghan GarganStrategy Director, Likeable Media@meghangargan | www.meghangargan.com#geekendTS…
Esitys3 Teaching Old Brands New Tricks with Transmedia Storytelling (2/2) Henri Weijo Aalto University, Marketing Dept. Luxus Digital Week, 8.2.2012 NOTE: I had to split…
1. Teaching OldBrands New Trickswith TransmediaStorytelling (1/2)Henri WeijoAalto University, Marketing Dept. Luxus Digital Week, 8.2.2012 2. NOTE: I had to split this presentation…
Creative Education 2015 6 2466-2480 Published Online December 2015 in SciRes http:wwwscirporgjournalce http:dxdoiorg104236ce2015623254 How to cite this paper: Torres T Z…
7/31/2019 Marielle Aarts - Transmedia Storytelling - More Transmedia Than Storytelling 1/687/31/2019 Marielle Aarts - Transmedia Storytelling - More Transmedia Than Storytelling…
Transmedia Storytelling Transmedia Storytelling By Robin Low Transmedia Storytelling What is Transmedia Storytelling? http://www.youtube.com/watch?v=EFo-rR1kQl4&hd=1…
Activeark Oy Pursimiehenkatu 29-31 A 00150 Helsinki, FIN +358 (0)9 4241 2600 www.activeark.fi Activeark Ltd 14 Baltic Street East London, EC1Y 0UJ +44 20 7253 4044 www.activeark.com…
Social media marketing: Transmedia Social media marketing: Transmedia Lu Szlazak Transâ¢meâ¢dia Storytelling across multiple forms of media, with each element making…
Slide 1 Transmedia Storytelling Tom de Bruyne @tomdebruyne Twitter 3 4 © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20…
1. todaysmeet.com/transmedia Storytelling Across the Universe: Using Transmedium Storytelling in Learning 2. Hunting scene from Argentina. Storytellers From cave walls to…
1. transmediastorytellingHow I Stopped Worrying andLearned to Love the Transmedia...by Benjamin Hoguet@benhoguet 2. 1 3. the need todefine transmediais strong 4. A globaldefinitionbyHenry…
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1. In the world of media convergence, everyimportant story gets told, every brand gets sold, and everyconsumer gets courted across multiple mediaplatforms. (Jenkins, 2006)…
1. Digital Hollywood – Spring 2011Content Summit 2. [email protected]: nickdemartino 3. (c)Nick DeMartino Consulting3Transmedia StorytellingCrossing…
Transmedia Storytelling Henry Jenkins presented by Julie Katz Types of Transmedia narrative branding spectacle storytelling performance games Transmedia Storytelling has…
Spotlight North Wales Oi 2016 Conference RWCMD 21:04:16 © University of South Wales Professor Jonathan Deacon Professor of Marketing Director of âMaking Business Happenâ…
Diapositiva 1 Transmedia Storytelling Spreadability Characteristics Drillability Characteristics Continuity Characteristics Multiplicity Characteristics Immersion Characteristics…
1. Transmedia Storytelling: An example of company use of TransmediaElynn KwokMKTG 6226 – Social Media and Marketing for Management 2.…