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Advertising Creative RAYMOND Headline: What they meant when they said “looks can kill” Baseline: The Complete Man Agency: RK Swamy BBDO RAYMOND 4Ps TAKE: The looks are…

THE INDIAN INSTITUTE OF PLANNING AND MANAGEMENT GURGAON Advertisement Project Submitted to: Prof. Ashish Kumar Mishra Submitted by:Ashok Mehrotra Nishant Mittal Saurabh Shukla…

1. CREATIVITY 2. Creative Strategy Determining what the advertising message will say or communicate Creative Tactics Determining how the message strategy will be executed…

1. They give life to the product and makes the audience or readers STOP, LOOK & LISTEN 2. THINKERS 3. Think jara hatke 4. They are the backbone of the business 5. Advertisementagencies…

1. ADVERTISEMENT 2. MEANING The word advertising is derived from two Latin Words ‘Ad’ and ‘Verto’. Ad – towards Verto – I turn Literally it means to turn the…

1. Retail Marketing & Advertising 2. RETAIL MARKETING STRATEGIES In Indian retailing the current marketing challenges are in two major are Creating footfalls in the store.…

BANK NOTE PAPER MILL INDIA PRIVATE LIMITED (A Joint venture of SPMCIL – A Govt. of India Enterprise and BRBNMPL – A Subsidiary of Reserve Bank of India) Corporate Office,…

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Advertising Appeals Vijay Kumar Reddy PV Asst Professor KL University Introduction   Advertising appeals aim to influence the way consumers view themselves and how…

CONTROVERSIAL ADVERTISEMENT Presented By: Sakshi Mehta Neha Narang Simerjeet Khurana Saviny Mangla Controversial advertisement Is a type of advertising generally regarded…

Advertisement Agency Project work submitted in partial fulfillment of the requirements for the award of the degree of M.Sc Information Technology By Baskar K Enrolment no:1390800107…

1. Coca Cola Research 2. The Purpose of research and why it is important in advertising • • • •To find out about the brand/product To see what is popular in advertisement…

Advertisement No.248 TAMIL NADU PUBLIC SERVICE COMMISSION NOTIFICATION VILLAGE ADMINISTRATIVE OFFICER Applications are invited upto 5.45 p.m on 20-08-2010 for Direct Recruitment…

Chapter 4 Social, Ethical, and Regulatory Aspects of Advertising Copyright © 2006 Thomson Business and Economics. All rights reserved. Social Aspects of Advertising •…

Advertisement Portfolio Advertisement Portfolio By Kevin Tovson Advertisement 1: Nike Soccer Analysis Claim: The claim in this ad is that the World Cup will be a very exciting…

Importance of branding 1. Branding promotes recognition.  2. Your brand helps set you apart from the competition. 3. Your brand tells people about your business DNA. 4.…

Closure Advertisements Closure By Peeyush Modi When seeing a complex arrangement of elements, we tend to look for a single, recognizable pattern Filling the Gaps The key…

PRINT ADVERTISEMENT PRINT ADVERTISEMENT MERCEDES BENZ The message in this print ad has been conveyed in a very creative way that consumer can get the exact message in a new…

1. Advertisement AnalysesBy: Trin 2. What I am going to doDuring these next three slides, I will analyze and explain the advertisements.