Waag Society, AmsterdamNovember 21st, 2014
EuropeanaTV Pilot
ReWind target
Older generation owns SmartTV but does not use full (on demand) potential. Younger generation, more technological
savvy, can navigate and curate videos for the older generation.
ReWind concept
Granddad watches current live TV event (Olympics) and remembers past events.
He opens ReWind on his SmartTV.
His son, next to him on the sofa, opens the app on his smartphone and starts
selecting videos for granddad to watch, and pushes them to the TV.
ReWind tagline
Connecting generations through European video heritage
ReWind wireframes: SmartTV
ReWind wireframes: SmartTV
ReWind wireframes: SmartTV
ReWind wireframes: SmartTV
ReWind wireframes: SmartTV
ReWind wireframes: Smartphone
ReWind wireframes: Smartphone
ReWind wireframes: Smartphone
ReWind market launch
Possible scenarios:
- Education- Museums- Business