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TIMES BUSINESS SOLUTIONS LIMITED
Current competition of web portal in real estate market and scope of
Magic bricks.Com
Presented by- Avik Goswami
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Objectives
Understand and find out different web portals for real estate in
India.
Find out the internet market in our country.
Study and assess the current competition of web portal in realestate segment.
Observe and understand the interest of real estate toward the
web portal.
Understand the future and growth of Magicbricks.com as aweb portal in real estate segment.
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Overview of the company
Times Business Solutions launched MagicBricks.com
in August '06.
MagicBricks.com offers a panIndia coverage of
over 800,000 listings.
MagicBricks.com currently records over 10 million
page-views per month,.
It offers location Map Service, Email Alerts,Exclusive developer Micro-Sites,
VirtulWalkthroughs, Rent Zone,
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Methodology
Define the problem.
Develop the research plan.
Research instrument.(Secondary data).
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Data Analysis
COMPARARTIVE STUDY OF WEB PORTALS
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Data Analysis contd
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Data Analysis Contd..
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Data Analysis Contd
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Data Analysis Contd
COMPARISON OF WEB PORTALS.
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Data Analysis Contd
Alexa
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Data Analysis Contd
Compete.com
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Data Analysis Contd..
Reach wise comparison of web portals
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Conclusion
Particulars Rank
Design of portal
Magicbricks.Com 1
99 Acres 2
India Property 3
Jaydaad.Com 4
Reach to the NRI
99 Acres 1
Magicbricks.Com 2
India Property 3
Jaydaad.com 4
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Conclusion contd..
Particulars Rank
Reach to the Indian
Magicbricks.Com 1
99 Acres. 2
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Recommendation
Make integration with their news paper classified.
Tap the NRI clients.
Increase advertisement for its brand awareness.
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THANK YOU
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