What We AccomplishedWhat We Learned
What's Next
Report to the FacultyNovember 5, 2010
Campaign Background Goal: $200 million
Duration: Six YearsJune 1, 2004 to May 31, 2010
Final Total: $216.5 million
Who Gave
Alumni $95.9MParents $72MFriends $19MFoundations/Corp/Org/NYS $28MMatching Gifts $1.6MTotal
$216.5M
***Total Trustee Giving: $103.5M***
Where They GaveAnnual Fund $39.8MCurrent/Program Support $39.5MEndowment $74.8MCapital $50.3MDeferred $5.9MGifts in Kind $6.2M
Total$216.5M
How Much Is In:
Gifts, Pledge Payments $164M
How much is due:
Pledges Due (most by May, 2015) $33.9MBequest Commitments $18.6M
$53.8M
Total$216.5M
Campaign Objectives
Broaden base of support and engagement
Grow the annual fund
Identify new volunteer leaders
Double yearly giving
Broaden our Base of Engagement and Support
15,860 alumni made gifts - 61% 18,000+ donors overall 7,900 visits (1,586 for first time) 3,776 attended Reunion 1,048 new prospects – 87% increase 305 regional club events 55 affinity programs and mini reunions Launched into the world of Social Media Grew Legacy Society 60% from 445 to 734
Gift Pyramid: CTBP vs. Journey Campaign
CTBP Journey$25M 1 0$10M 3 0$5M 3 3$1M 27 21$500K 22 13 $250K 32 25$100K 107 56$50K 119 67$25K 191 81
505 266
Endowment
Grow the Annual Fund
Raised nearly $40M
Grew Annual Fund 28%: $5M to $6.4M
Increased FOP donors 28% :861 to 1100
Doubled Parent Giving: $633K to $1.2M
Identify New Volunteer Leaders
Created Council of 100
Increased class fundraising volunteers by 30% in the last year (525 - 680)
Expanded Tang National Advisory Council and Friends of Skidmore Athletics
Launched SkidBiz
Double Our Yearly Support
2004 $11.5M (pre campaign)2005 $14.3M2006 $18.4M2007 $56.8M2008 $27.4M2009 $25.5M2010 $20.1M
Average for Campaign: $27M/year
Campaign Impact: Students 125+ new Scholarships Sustainability Coordinator More Collaborative Research Student Opportunity Funds Service Learning and Internships Improved Student Health/Wellness/Athletics
Campaign Impact: Faculty Tisch Distinguished Professorship Williamson Chair in Neuroscience Malloy Curatorship at the Tang Four term professorships Increases in faculty compensation Enhancements in many departments including
Environmental Studies, Asian Studies, Women’s Studies, History, and Theater
New visiting artist and scholar residencies: McCormack, Greenberg , Dunkerley Dialogues
Campaign Impact: Facilities
Arthur Zankel Music Center Moore Commons Murray-Aikins Dining Hall Northwoods Village Complex Wachenheim Field and Hall of Fame Scribner Village Replacement Williamson Sports Center
Campaign Impact: Financial Foundation Nearly $80M in unrestricted gifts
Significant increase to endowment
$28M from 80 different grants
60% increase in planned gift commitments – building for our future!
LESSONS LEARNED
Our Donor Base
Our constituents will respond to requests for significant contributions
There is still considerable growth potential in terms of numbers of donors
Challenges work
Financial aid sells
Parents remain a prime source of support
A Few Important Trends
Volunteers will become increasingly important - but in targeted ways
On-line giving and e-solicitations will continue to grow
Younger donors will continue to restrict gifts
The economy will not rebound over night!
Keys Going Forward We Need to be Both High Touch and High Tech
We Need to Expand our Base of Support
We Need to Build Future Capacity
We Need to Continue to Build the Brand
What's Next?How Do We Get There?►Grow the Annual Fund► Identify Funding Priorities► Revamp Marketing Platform► Prepare to Launch Next Campaign
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